@Aaron Seaton's Wednesday training on bits just came in so clutch. Bits are short, relatable truths that feel true immediately that allow the prospect to come to a bigger realization. Fitness offer: Father, pilot, wanting to lose weight since high school (20 years) Bits used on my last call: - "The best time to plant a tree was 10 years ago, the second best time is today." (used to reframe why waiting to solve the problem only makes it worse) - "With firearms, you don't train until you get it right. You train until you can't make it wrong." (used to reframe why previous diets have failed) - "If you can't learn to read the instruments & navigate turbulence as a pilot, you'll crash and burn." (explained why going solo has failed him in the past) Pay in full and now we get to change his life. Ya'll sleeping on Aaron's calls!