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The hero's journey

Trying out the new $9/mo hobby plan on skool! If you have been waiting to try skool now may be a good time… it is just $9/mo and includes almost ALL the pro plan features. But anyways, I have a lot of new copywriting to share with you all! So get ready

Anyone got experience or tips for writing compelling copy for cold emails with Instantly AI? Looking to chat with anyone about the sequences or the software at anytime you are reading this post!

People want things to be… 1. Simple Thats it. Simplicity is one thing that if you nail it, your audience will love to buy from you. People don’t want to have to THINK about doing whats required. Ultimately they want to just press a button and get the result. Or, even better would be just THINKING about wanting something and then having it instantly. Think about how doordash became popular, or uber. Tap to buy food, cheap transportation. (There are issues with these two companies but set that aside for a moment) The thing is though, a lot of us when we create our offers, we don’t make them simple enough. And there is a difference between unintentional complexity and intentional simplicity. Imagine all the things you DONT use right now because they are not simple. - Riding horses vs driving a car - Stairs vs escalator - Protein powder vs making a meal Now, in order to apply this to your offer, you have to remember to state it clearly and obviously towards the beginning of anything you write, any script, post, or anything. Step 1. Take your offer Step 2. Make it sound simpler and easier than anything else. Obviously don’t lie and make things up, but be clear about how yours is better. Anyways, quick rant for tonight. See you all tomorrow