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Owned by Alf

I help nightlife connectors turn their network into $5K-20K/mo throwing social events. We plan your first profitable events step by step together.

12 contributions to #BelieveNation
Hiring Help Shouldn’t Create More Work
It’s one of the most common reasons business owners put off hiring support. And honestly, it makes sense. When you’re already managing clients, leading a team, and keeping daily operations moving, training someone can feel like one more responsibility. But here’s the trade-off: You can keep spending time doing everything yourself, or invest in helping someone learn to take some of that work off your plate. The answer isn’t to spend weeks documenting every process before you hire. It’s to start with a few clear responsibilities, explain what good work looks like, and give the person a structured way to learn. A practical onboarding process should make three things clear: What they own: The tasks and outcomes they’re responsible for. How to do the work: The tools, instructions, and examples they need. When to ask for help: The decisions they can make independently and the situations that need your input. You don’t have to transfer everything at once. Start small, give feedback, and expand responsibilities as the person gains confidence. Having someone guide the onboarding process can make a big difference, especially when you’re already juggling everything else in the business. The goal isn’t just to hire help. It’s to build the kind of support that becomes more independent over time. For those who’ve hired their first VA or team member, what made the onboarding process easier for you?
Hiring Help Shouldn’t Create More Work
0 likes • 18d
@Kim Ivy Busa I always start small too, and I start with coaching one-on-one. I do that until I have about 10 members, and then I go into a cohort where I coach in groups. That's also the formula that Kirby and all the big boys are using and advocating: start small, work one-on-one, learn, do not repeat, do not build out your course before you've been through at least 10 members. Then you build as you go, and you know more what they need, because very often, if not all the time, you build out something you think they want, and it's wrong. So that would be my advice.
Can You Handle The Success You Asked For?
You wanted more clients. More opportunities. More growth. Now your calendar is packed, your inbox is full, and the pressure is real. But that’s part of the deal. Your goals don’t count until they become difficult. Expect the busy days. Expect the setbacks. Expect things to go wrong. The challenge isn’t a sign that you’re failing. It might be a sign that you’re growing into someone capable of handling what you asked for. What part of growth are you learning to handle right now?
Poll
13 members have voted
1 like • 22d
@Jem Arcibal hi Jem, Yes, I agree to this statement.... to a degree. The most important thing a person can do when they start a business is to put as much effort into driving SALES and getting new customers. Without sales and money coming in, you can't afford to Build a team. In my opinion, it's much more important in the beginning to drum up and get as much sales as you can, because then you will have the money to put the systems in place for hiring people. You must not push the cart before the horse.
1 like • 22d
@Matt Fox again, I'm going to say something a little contradictory, but I think sales is the most important thing you have to get first, especially as you start out. If you don't have sales, you have nothing. You have to have the funds to invest in your growth. And if you don't have the funds, you have nothing to go. And in the beginning, that means you have to wear many different hats, and that's just how a small business gets off the ground, unless you're born with a silver spoon in your mouth. Which could be a curse in itself, actually.
Take Action Today
"The critical ingredient is getting off your butt and doing something. It’s as simple as that. A lot of people have ideas, but there are few who decide to do something about them now. Not tomorrow. Not next week. But today." — Nolan Bushnell Ideas are everywhere. Execution is rare. Nolan Bushnell reminds us that success doesn’t belong to the person with the best idea, it belongs to the one who takes action. Waiting for the “perfect time” often turns into waiting forever. Momentum is built in the present moment, not in someday. You don’t need a massive leap. Just one small move forward. One call. One post. One draft. One step. What’s one idea you’ve been sitting on, and what can you do today to bring it to life?
1 like • Mar 23
@Kim Ivy Busa working in a group is the best for that, and forming mastermind groups is something I've been swearing about all my life.
Dec '25 • 
General
The ONE Thing Killing Your Community (And You're Probably Doing It)
I've been deep in studying what makes some communities thrive while others die a slow, painful death. And I discovered something controversial: The most successful groups aren't the ones with the strictest rules. ..... They're the ones where people feel safe being weird. Let me explain... Everyone talks about "staying focused" and "keeping things on topic" in online communities. But here's what I've noticed: The groups where everyone puts on their "professional mask" and only shares the "right" stuff? ....they become boring. Sterile. Transactional. ...People show up less. Engagement drops. The magic dies. But the groups where people feel free to share their quirks? Their random thoughts? Their authentic selves? Those groups become magnetic. Because here's the truth most people miss: We're not just looking for information or advice. We're looking to BELONG. To be seen. To be accepted. To drop the performance. When someone shares a "weird" hobby, admits they're struggling, or cracks a joke that has nothing to do with "the topic" ...That's when real connection happens. So here's my controversial take: Maybe we've been building communities wrong. Maybe the goal isn't to eliminate the "off-topic" stuff. Maybe the goal is to CREATE SPACE for people to be fully human first. And then the valuable business stuff follows naturally. When people feel like they truly belong, they contribute more. They engage deeper. They stay longer. Question for you: In the groups you're part of (or the ones you run) ...Do you encourage people to show their full personality? Their quirks? Their "off-brand" moments? ....Or are you trying to keep everything "professional and focused"? ...I'm genuinely curious what others think about this. Drop a comment below - especially if you think I'm completely wrong about this.
The ONE Thing Killing Your Community (And You're Probably Doing It)
0 likes • Dec '25
@Lipika Roy yes, Lipika, that's exactly it. So my question to you: are you doing that for your group? And in what way or in what ways have you found that to work the best?
Nov '25 • 
General
Shoutout to This Week’s Top Achievers!
A huge round of applause to @Peter Ong for securing the #1 position on our leaderboard! @Terry Thompson and @Olive Mika, you’re not far behind—thank you for your relentless energy and dedication! Your passion is what makes this community thrive and motivates others to take action. Let’s keep the momentum going! Who's ready to rise to the top next week?
Shoutout to This Week’s Top Achievers!
1 like • Nov '25
@Lipika Roy was I supposed to be included in this group?….. am I a high-roller already?
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Alf Marcussen
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I help nightlife connectors turn their network into $5K-20K/mo throwing social events. We plan your first profitable events step by step together.

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Joined Sep 24, 2025
San Francisco and Norway
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