Welcome to the new era of The Productized Coach. I'm on a mission to make the next era of Productized Coaches a lot of profit by building AI First Businesses. Why? Because my clients are too damn good at what they do to be fiddling around setting up Kajabi integrations or having people log into a community to get "value". And I'm personally tired of branding and affiliate hype around software that has bare basic features. The reason I originally built my own course platform for instance was because I despised how I couldn't listen to a program on my phone while I'm walking the dog. If I'm not glued to the screen I can't watch it. Plus, other than a vague engagement metric I can't track anything. Which means I can't see the path you fine folks are taking and how I can help you best. So I built what I wanted and kept it simple. And now, the next generation is here starting with the Productized 2 Community. Inside, you'll find: - Popup Communities exclusively around new workshops. - The Sell While You Sleep Community - The North Star Promise Operator - brand new built from the ground up that you can burn my ChatGPT credits on. - The Offer Auditor - plug your offer into this tool and it will audit your offer and tell you what to fix (also on my ChatGPT bill). - And more bonus goodies. We're just getting the final stages setup and you should all receive an email shortly. If you have purchased anything here, your access should have been moved over. If not, comment below and my man Morty will get you sorted. Just the beginning. And if you want to join us live tomorrow to see how you can delete these overpriced tools and build AI Native ones that Claude loves to use, you can join us here

Good day! I've been down and out with sickness the past few days but we're moving forward. So quick note that unfortunately, I'll be pushing Mid Ticket Freedom 2.0 back one week so we'll be officially kicking off on the 8th of September as I want to make sure it's done right! Today being dazed and confused, I put my head down and create a living breathing document reflecting the future of The Productized Coach. This is a manifesto that I'll be following day after day as I continue growing until I wake up one day realizing I cleared my vision board. It's allowed me to hit every target I've ever had and more. When me and clients sway from this path, life sucks. But when we focus on the principles here then business becomes a LOT more fun and profitable. You can take a look here. Zac P.S I have 3 spots left for Mid Ticket Installs for the week of September 8th where I'll sit with you 1-on-1 and build your Mid Ticket Offer completely done for you. Only for people who have client results already and want to get presold buyers that are ready to ascend into your premium offer. If you want the details, reply back with "Install" and I'll send them your way. P.P.S If you joined MTF 2.0 already and paid $50, I've pushed your next payment back too. It won't come out until September 13th.

I got hammered HARD with a horrific cold the past 7 days so I've been foggly plugging away here. Tried to just say "I don't get sick" while my family was down and out and got hammered 😂 It feels great to be back up and running at 95%! So after changing the format last week, I'm sticking to the format you all love and so...Mid Ticket Freedom 2.0 is LIVE. Otis is getting constructed bit by bit tonight as Claude hammers me with questions and pulls all my templates + resources on flipping 35,000 strangers into buyers. I do believe there's no better way to get buyers right now than a live workshop. The last one we did for our partner was hitting 2K in sales with a 3X ROAS. When you join, you'll get access to Otus + the popup community inside the Productize² platform. Link with the deets are here 👉https://freedom.sellwhileyousleep.com/ Damn feels good to back to full health! This one will be one of the best yet. Zac

Single biggest thing I'm focused on giving my clients is speed of implementation. Perfect example from a $750 day: - New front end offer for publishing partner is ripping. - Launched a new paid workshop as well. - Thought it would be a good idea to put paid workshop as the upsell 1 for offer. - Told Claude to use my skill and built the page, setup the automations + tracking. - Few minor copy adjustments on the page. - Live and making sales. And the best part (because I forget all the time) - the page switches back to the old TY page once the workshop starts. Its about getting out of your way and the tech overwhelm to get an offer live and moving. We're going to cover this in depth when we kickoff our 4 week Overnight Offer Intensive. Reply back with "intensive" and I'll get you the details once the doc is up. Zac

Evening, Quick one as I took a nice family day today. After yesterday's workshop with Evergreen Ads, I've seen a clear distinction in the market: 1. People who know how to use AI to build offers, checkout pages, email sequences, reply to support emails, launch ads etc can truly Productize Themselves and thrive as a solo or lean business. 2. Agencies & high-ticket coaches are gatekeeping their Claude skills like they're sacred resources. 3. It's more important to understand how to apply AI to your business rather than knowing how to use it. I personally love this evolution because I can now get out of my own way to actually focus on the three things that matter most: - Acquisition (getting leads and buyers) - Conversion (turning leads and buyers into clients) - LTV (increasing the amount each client gives you) But most importantly, it allows me to simply train an agent that will work for you following my exact instructions instead of teaching you the ins and outs of how to do something. A great example of this was a client who came in wanting to launch offers. I handed him our Funnel Engine and, in his words, "my brain unlocked" because he could get Claude to set up the pages, pixels, checkouts and email sequences. He went from being stuck to getting an offer up to 12 buyers a day. Most software and tools were created for humans. I'm building things so you can use that Claude or Chatgpt account to the fullest. At first, I was thinking I would gatekeep this Funnel Engine just for private clients. But I realized giving more away often leads to great clients. So I decided to create a new lower-cost way to get every single one of these as I build them. Perfect for someone that wants the tools and workshops... ...a great way to get your feet wet if you want to see what it's like working together more closely. All the details to lock in the founding member rate are here. And by the way, this entire funnel was created with Claude using The Funnel Engine when I said, "build this checkout, the video is in Descript."