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17 contributions to AI Marketing Insiders
Claude code setup
Any tips when installing and setting Claude code for the first time? PC user here, not sure if it makes a difference
4 likes • 3h
@Rafal Glaz I have recently switched from running Claude Code in the terminal to using it inside VS Code, interface feels much cleaner and easier to manage I believe
How Claude Code learns from your project mistakes (and why that matters)
Following Rod Macbeth's post yesterday about Boris Cherny's X thread on Claude Code tips (https://www.skool.com/ai-marketing-insiders/claude-code-tips-from-the-creator?p=de65df2f). I explored the content with Claude. Many points focused on coding activities, but point 10 on learning with Claude stood out. I asked Claude to expand on how this actually works. Today I had a practical example. My calendar times were showing 30 minutes off in my daily briefings. The fix took some back and forth, but what happened next was new. Claude Code updated two things automatically: - The workflow node that caused the problem - Its own project documentation (CLAUDE md) with the lesson learned So next time it encounters a similar datetime format issue in this project, it already knows the solution. The learning persists. I have attached the summary it produced. The key insight for non-coders: Claude Code can build institutional memory for your specific project, not just fix individual problems. Also CLAUDE md is your most valuable asset to maintain.
How Claude Code learns from your project mistakes (and why that matters)
2 likes • 3h
It is so useful! Thanks for sharing @Catherine Eadie !
🚨 New Video - How to Create Claude Code Skills!
My latest video shows how to create Claude Code Skills using three different methods. Claude Code Skills are the holy grail of context and will help you get the best results possible with AI IMO. Skills have an instant feedback loop that you can continually update, and they are just markdown files that you can use with Codex, Gemini CLI, and other AI coding agents. Pro Tip: You can find all of the Prompts I mention in the video here - https://www.skool.com/ai-marketing-insiders/classroom/1860140a?md=a6a86291561d4d5e94cbe97b1c0984e3 Be sure to like/comment/share if you found this helpful 🙂
1 like • 3h
Awesome video, thanks @Ryan Doser ! Skills are like steroids for Claude and make big difference💪. Do you also have global skills which apply to all your projects? I am currently building my specific project skills but not sure yet if I really need global one!
A true story of AI‘s deteriorating effect on quality 👎
I have a client who I do email marketing for. An e-commerce business here in Germany. They used to have a freelance designer who helped with their marketing. Once the business owner became aware of Nano Banana he decided he does not need the designers services any longer. This has two effects: - He is saving costs, yes. - But the quality of his designs has noticeably suffered. And this is something I see a lot. With designs, with copy, probably with code coming next. A race to the bottom in terms of quality by using AI in an effort to reduce costs. Will it be worth it for the business? Hard to tell. Maybe we will see two kinds of businesses, one with low quality, somewhat exchangeable outputs. And then on the other hand premium brands with high quality human made content.
2 likes • 4d
Truee. Same thing applies to copywriting, seo content and so on. Looks all right but too generic. Opportunity cost is very high for those who only rely on AI because they can't differentiate their brand. I am curious though.. how has it affected their sales/revenue after they stopped working with designers?
0 likes • 2d
@Matthias Lindner Likewise :) And yeah, that's the tricky part. Brand damage is hard to measure in the short term
Claude Code Tips From the Creator
Borus Cherny posted a thread on X with some tips on how to maximize your Claude coding: https://x.com/bcherny/status/2017742741636321619
2 likes • 2d
Thanks @Rod Macbeth ! Boris is really active in twitter. Its interesting to see his set up:)
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Nesil Ozer
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@nesil-ozer-4863
SEO Specialist | Building websites and exploring Claude Code to level up my workflow

Active 2h ago
Joined Jan 22, 2026
Germany
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