Hey guys I work in a B2B role, in the construction industry. A sales cycle typically take around 6 months. Has anyone had much experience sending Loom videos to follow up on cold emails and cold calls?

We're all here to up-skill ourselves. What was the best book on sales you've read ? And what did it teach you?

How important is tonality in cold calls, and what techniques can we use to improve it for better engagement and success?

What tools do you guys use which make an impact on your cold calling?

Question to you all! What sort of mentality do you have when going into your cold call blocks ? What are the frame works and things you tell yourself ? Are there any practices you have that you find super helpful ?