As a basketball trainer, it's not second nature for us to have great business acumen We are focused too much on studying film, creating better workout environments, and making our players better At some point, if you want to grow and get more clientele and better customers, you have to learn how to build customer acquisition funnels Paid Ads -> VSL -> Form -> Qualify the lead -> Book a call or a free trial You really get to the next level once you are able to set this up!