Iron Protocol is officially OPEN. Months of work has gone into this. Hundreds of hours of filming, editing, scripting, and building what I truly believe is the most complete endurance coaching program we've ever created. It's the culmination of 20 years of experience, all in one place. Whether your goal is to complete your first sprint triathlon, marathon, ultramarathon, Half Ironman, full Ironman, or simply become a stronger endurance athlete, this program was built for you. Inside you'll get one-on-one coaching with me, weekly live coaching calls, mindset training, nutrition guidance, customized training plans, and support from my wingman, Coach Aaron. Our goal is simple: meet you where you are today and help you achieve your first or next endurance milestone. I also want to say thank you to everyone here in the Iron Forge community for your support. As a thank you, the first 50 people who join Iron Protocol will receive over $1,000 off the annual membership. It's our way of giving back to this community. Our very first coaching call starts in less than two hours, and I'd love to see you there. If you're ready to take the next step, click the link below and join us. Thank you all for your support, I can't wait to see what we accomplish together. https://ironcowboy.com/protocol

For the next 7 days, do one thing each day that you'd normally avoid. For example: take the stairs, finish your day with a cold shower, park farther away, wake up when the alarm goes off, or skip the snack you don't need. Feel free to comment each day with what you chose. Let's do this!

100 reps of anything for the next 7 days... GO! Comment below and tell me what you're doing 100 reps of today 👇🏼

Hello Iron Forge!! My name is Mike Rusnak, and I am 19 years old from London! I love sports, cycling and nature walks! I am always looking for more athletic opportunities and I knew of the Ironman before but I didn’t have a reason to do it. The last couple of months have been a total wreck, but with countless opportunities to push myself to strive onwards and grow. My goals for the next 12 months is to get back into shape, build a schedule (and discipline to continue it!) while also maintaining a healthy mindset proving to myself that I can do hard things! I can’t wait to get started with a strong community where we can build off each other, connect, share and grow together.