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Owned by James

Free Iron Forge community. Training and challenges from the man who did 100 Ironmans in 100 days. Pick your own hard. Join us.

Iron Protocol
36
$199/month

Iron Protocol

55 contributions to Iron Forge
Tell me about yourself.
Let's get to know each other. Introduce yourself and include: • Your name • Where you're from • A little bit about yourself • One big goal you want to accomplish in the next 12 months It could be completing your first Ironman, improving your fitness, growing your business, strengthening your mindset, or chasing a goal that's been on your heart for a long time.
Tell me about yourself.
1 like • 2d
@Jamison Yardley we have our fourth grandchild on the way. THERE IS NOTHING BETTER!!
0 likes • 2d
@Nicole Arsenault thats sounds terrible. My wife would love to take some of that off your hands....
IRON HOPE
Hi guys, where can i get a copy of Iron Hope?
0 likes • 2d
What's up James. You can get it most places since we worked with a publisher. Amazon, Barnes and Noble, etc. You can also grab it on ironcowboystore.com if you want a signed copy.
WEEKLY CHALLENGE!
Get out of your comfort zone and…
WEEKLY CHALLENGE!
WEEKLY CHALLENGE
Don’t have cold plunge? Doesn’t matter… watch the video to hear about this week’s challenge 💪🏼
WEEKLY CHALLENGE
0 likes • 8d
@Dave Morrocco is that like white chocolate?
Ask yourself this question... and answer honestly
I posted a video with 1 question on the screen: Are you showing up when no one is looking? After doing fifty Ironmans in fifty days, I learned that the cameras always catch the finish lines and never the work that made them possible. When nobody is watching, every rep is lonely, and every session has zero audience. But it’s these moments that take you to the finish line and where character is built. So here is your homework for the week: Do one hard thing today that nobody will ever see and don’t tell anyone. Just you, keeping a promise to yourself. This is the recipe for becoming someone you respect. P.S. Watch this reel for more motivation to do something hard without telling anyone.
0 likes • 10d
@Anthony Mills right. Sometimes the most uncomfortable things are the best things.
1-10 of 55
James Lawrence
5
140 points to level up
@james-lawrence-7823
Helping you cross the FINISH LINE 🏁 🥇 World’s #1 Ironman Athlete (193 Completed) 💯 100 IRONMANS in 100 Days Dm me “Protocol” to BECOME an Ironman

Active 1d ago
Joined Jul 12, 2026
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