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Pet Photographers Collective

62 members • Free

3 contributions to Pet Photographers Collective
What Action are YOU taking this week?
What action are you taking this week to grow your business? Every small action, even imperfect can move a needle. I'd love to know, what action or actions are you taking this week to move your business forward, whether that's sending out an email to your past clients, posting on social media strategically, reaching out to another business to collaborate.
1 like • 1d
Waitlist for family Xmas sessions on my website, blogs, and I have a heaps of videos that I need to make into reels but ugh I suck at doing that ha ha! Perhaps I should add finding a VA to my to do list to do these things for me. Trying to lock in the dog Xmas Mini session dates (my usual place is in the midst of selling so it's become a little tricky) and considering adding a second location down south.
1 like • 1d
@Ina Jalil Thank you. That sounds very helpful! I'll be keeping an eye out for that.
Introductions - read this post 👇
🎉Welcome Hello and a big welcome to the Free Pet Photographers Collective Community! Watch the video and complete the steps below: 1. Read the Community Guidelines here 2. Introduce yourself in this post 👇 or Create your own introduction post 3. Go through the entire Onboarding course (Approximate reading time: 10 mins) I'll be putting up some free resources in the Classroom over the next few weeks. I'm thrilled to have you here! Ina
1 like • 9d
@Ina Jalil Thank you! It seems to have become seasonal. Spring & Summer are mostly people and Autumn/Winter dogs but that has been mostly driven by the Tails of the World sessions. Despite that I'm still about 70% people/30% dogs. I'm hoping your recourses can help me to change that :)
1 like • 9d
@Ina Jalil Ideally I'd love 50/50
Christmas is only 14 weeks away!!
Did you know this??? It's coming fast. Have you got your marketing started for Christmas? What are you doing for Christmas? Some ideas for marketing for Christmas that you can do Christmas 2025 Marketing (October–December) - “Gift a Session” or "Gift an experience" : Position as meaningful, thoughtful gifts for dog lovers who “already have everything.” Push urgency by setting a cut-off date for Christmas delivery. - Countdown Campaign: Social/email series like “12 Days of Christmas Memories,” showcasing wall art ideas, past clients’ stories, and behind-the-scenes prep. - Festive Christmas Mini Sessions: If aligned with your brand, do styled Christmas shoots (studio/outdoor with subtle festive props). Keep them limited and high-touch so they fit your premium positioning. - Artwork Under-the-Tree Guarantee. Create urgency to get them to book in. E.g. Session must be booked by this date and artwork must be ordered by this date so you can gift it under your Christmas tree. - Past-Client Reprint Days: Create a short window to offer to past clients to order prints and artwork from previous sessions. Free gift wrapping for orders placed in the window… pick-up or courier. - Charity Advent: 12 micro-sessions over 12 days… $X from every booking to a local rescue. - The 12 Breeds of Christmas Giveaway: For 12 days, reveal one breed per day. Owners of that breed can claim a complimentary session (with your usual artwork credit/deposit system). They must book by midnight the same day (or within 24 hours) to lock it in. Here are just some ideas to get you started. Comment below if there's other ideas that you have.
Christmas is only 14 weeks away!!
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@Ina Jalil OMG that is genius! Ok...I need to work out how I can implement that. They are indoor at a doggy day care centre so the space is very controlled making it attractive & stress free to those with reactive dogs. At the moment I've been offering 20 min sessions that include 5 digitals and the option to upgrade for $245. $25 from each session goes to a local pet rescue and they can earn additional digital files for bringing along dog food to donate (3kg = 1 dig file). Previous clients are offered a $50 discount and I pass that discount on to the clients of the doggy daycare place too BUT I think your offer is far better with the potential for profit and to entice new clients. I do 2 different sets and have changed it each year. Currently working on this year's set.
1 like • 9d
@Ina Jalil Thank you! That sounds great :D
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Michelle Petkovic
2
10points to level up
@michelle-petkovic-8383
Adelaide dog & family photographer 🐾 Mum to Jasper, Simba + 2 humans. Capturing the joy you’ll hold onto long after the moment passes.

Active 23h ago
Joined Sep 17, 2025