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2 contributions to Swing Pros | Better Golf
Your Next Big Business Opportunity Might Be on a Golf Course
Why learning golf could be one of the smartest professional investments you make. By Trevor Jones | Swing Pros Atlanta Think about the last time you had four uninterrupted hours with someone who could help advance your career or grow your business. Maybe it was a potential client, a senior executive, or someone whose professional network you would love to be part of. Chances are, those four hours weren't spent in a conference room. But they might have been spent on a golf course. For decades, golf has played an interesting role in the business world. It's one of the few activities where people from different professional backgrounds can spend several hours together without the pressure of a formal meeting. Relationships develop naturally, conversations go in unexpected directions, and opportunities sometimes emerge that nobody anticipated when they arrived at the first tee. The interesting part is just how much business has actually been conducted around the game. Golf and business: The numbers tell an interesting story In 2016, Sports and Leisure Research Group conducted a study for the PGA of America involving 1,100 business executives, including golfers and non-golfers. Among executives who played business golf, 60% of men and 58% of women reported closing a business deal on the golf course or at a golf club. Both groups reported a median of five deals closed through golf. Perhaps even more surprising, more than one-quarter of the women who had closed business deals through golf reported at least one deal worth $500,000 or more. Now, those figures come from a 2016 survey of executives, not a random sample of every business professional in America. And they certainly don't mean picking up a golf club will magically increase your sales. But they do tell us something worth considering: golf has been a meaningful part of how many business professionals build relationships and conduct business. There's something different about spending four hours together
0 likes • 2d
Excellent advice here⛳️
The hardest shot at Augusta isn’t what you think
Every year at The Masters, we watch the best players in the world pull off shots that almost don’t feel real. Drives shaped on command, irons landing exactly where they’re aimed, putts rolling into the hole from over breaks that seem impossible. And then, what looks like a simple 10 yard chip suddenly has a player second guessing themselves at address. Because at Augusta, one of the toughest shots all week isn’t a long iron or a pressure putt. It’s a chip from right off the green. Augusta doesn’t even allow the use of the word rough. Everything is referred to as the “second cut,” and even that is relatively tame, around 1 and 3/8 inches off the fairways. It’s nothing like the deep, penal rough you see at a U.S. Open. The real challenge isn’t the longer grass, it’s how short everything else is. The fairways are cut to about 3/8 of an inch, which is incredibly tight. For context, a typical course is closer to half an inch. That difference sounds small, but it completely changes how the club interacts with the ground, and leaves no room for error. Around the greens, that same tight cut continues. The ball sits directly on the turf with no cushion, and now the club has nothing to work with except the ground itself. That’s what makes these shots so demanding. You have to control exactly where the club meets the ground. Not close, exact. And at Augusta, you’re rarely doing it from a perfect lie. The course is full of subtle, or sometimes severe slopes and undulations, which means even these short shots are often played from slightly uphill, downhill, or sidehill lies. That adds another layer. Now you’re not just managing contact, you’re adjusting to the ground under you. These shots aren’t about compressing the ball into the ground like an iron. With a wedge, the bounce is designed to let the club interact with the ground right under the ball, not in front of it. The goal is for the club to meet the ball and the turf together, using the bounce built into the wedge to keep the club moving through impact. On a course with a little more grass, there’s space for that to happen. At Augusta, there isn’t much.
1 like • Apr 12
Nice article lots of good information in there
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