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Booth Boss

16 members • Free

2 contributions to Booth Boss
Mistakes = Progress.
If you want to grow, you must be willing to get things wrong, and learn fast. No mistakes means no growth, no new ideas, and no real wins. If you never miss a step, you are not pushing hard enough. You're not learning what works. You are not finding the edge that sets you apart. The real mistake is being afraid to make one. Life rewards those who move, adapt, and improve. The more you try, the more you learn. The more you learn, the more you win. Mistakes are not the end. They are the start of something better. Do you agree or disagree?
Mistakes = Progress.
1 like • 23d
Does my wife telling me, "You're doing it wrong." count as a mistake or should it be a separate category? 😀
I've worn MANY hats
Most of you really only know me for working in the tradeshow industry...which I love. But my long time friends and co-workers know that I was also a Marketing Director. My marketing journey started as a Business Development Coordinator, then Marketing Specialist, then Marketing Manager, then Marketing Director. I assume that's kind of a popular progression. As a Marketing Director, my team and I were responsible for a plethora of projects. I'm sure I'm forgetting some of our initiatives, but some were: - Back cover magazine ads - Mailers - Product placement - New product launches - Website overhaul - New product box designs - Catalog placement - Social media marketing - Co-marketing partnerships - Press releases - Holiday promos - And, of course, we can't forget...tradeshows I'm curious...how did you get into marketing? What was your progression? And what types of projects do/did you work on?
I've worn MANY hats
2 likes • 29d
Heather -- My path is somewhat more straightforward. I'd been working in retail management for several years, when my wife decided to return to college for her graduate degree. I followed soon after. In my last semester, close to May graduation, one of my professors, who was also a consultant, recommended me to one of his clients. That client built pop-up displays and was about to launch a new product. They needed someone to market the product for them and I was hired. Since then I've been in and out of the trade show industry multiple times, and my roles have frequently changed, but I've always been in charge of marketing.
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Mel White
1
2points to level up
@mel-white-6262
VP of Marketing and Business Development for Classic Exhibits.

Active 10d ago
Joined Sep 4, 2025
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