Hi guys, Discussing a newsletter acquisition but they're at $0 revenue and want $2k. Stats: 5,700 subscribers 32% avg open rate 85% men, 30-50 Focus: Fitness/wellness/nutrition 4 sends/week I assume $0 revenue = run? Thanks.

Hi @Travis Sago and everyone, long time lurker just joined :) I recently launched a lead reactivation offer and signed 3 clients in 24 hours, but I think I may have screwed this up. Here is the breakdown: Client 1: SaaS, targeting anyone who hand raised but didn't buy and/or churned (no active customers). Big ongoing list, 30% commission. Client 2: SaaS, launching a new brand/offer, wants to send out an offer to the old brands audience about the new brand/offer (5k leads over the last 3 years, my guess is 3k once cleaned), 50% commission. Client 3: Sales coaching, proposed we craft an offer together and send out to their audience of handraisers/churns, similar list size/age as Client 2. 30% commission Since these audiences I’m targeting in these campaigns are non-active customers (handraisers + churn), am I setting myself up for failure or do these audiences sound appropriately ‘warm’ to potentially be successful? Thanks so much and excited to learn! ps - current plan is to spin up inboxes, warm them for 2 weeks, then start sending emails and work them through a phoneless sales system Google Doc.