What if the videos you have already recorded, the frameworks you have already shared, and the expertise you have already taught on camera were enough to fill an entire manuscript without starting from scratch? On August 27th at 10 am PST I'm joining The Content Revenue Lab live to show you exactly how to make that happen. We'll cover a high-level overview of how to take your idea and outline it, organize your existing content into a clear and compelling manuscript structure, and fill in the chapters you don't yet have so your book tells a complete, powerful story. I'll share my FITO framework, the same system I use when ghostwriting with my clients. This is a live workshop with Q&A, so come with your questions and leave with a clear picture of the book that has been living inside your YouTube channel all along. We will see you August 27th at 10 am PST!

Join me inside @Des Dreckett Content Revenue Lab on August 27th at 10 am PST. I'm a ghostwriter and six-time published author, and I'll show you how to turn your YouTube channel into a published book. This live workshop covers a high-level overview of taking your idea and outlining it, organizing your existing content into a manuscript structure that works, and filling in chapters you don't have content for yet so your book is complete and compelling. I'll walk you through my FITO framework, the same proven system I use with my ghostwriting clients to move from idea to rough draft, so you can stop looking at your content as just videos and start seeing the book that is already there. Stick around after the presentation for a live Q&A where I answer your specific questions about turning your content into a book. This workshop will help you realize your book is already halfway written. We will see you August 27th at 10 am PST!

When you join my Skool community, Publishing for Leaders, you get a free Self-Publishing Guide! It's free to join, and once you take the Start Here course (about five to seven minutes), you'll be able to download my three-page Self-Publishing Guide, which also contains a checklist to keep you on track for writing and publishing your book! https://www.skool.com/publishing-for-professionals-9809

... and now I'm trying it again. In the past, I gave it a month at most, because nobody was joining. Even my friends and family. I figured I was (am) just weird, so my interests didn't jibe with anybody else's. Well, now Im in that same situation again, with my new group, AI Health Plus. This time, I'm sticking with it because I genuinely think I have something of value to offer. It's a group of three apps at this point -- a medical, a legal, and a language translation app. They all use AI, but they don't require any AI knowledge or experience. They are apps with built-in prompts and safeguards, and they can explain anything in those fields. There are sample buttons to click so you can try them out with info that is "real," but isn't from a "real person's info." (Note: The apps are private and safe; nothing is kept and nothing is used for training AI LLMS.) If you'd like to try them out for free (through the end of May, using the password "aihealthmay26," just go to either one or all of them: MedeXplainr Pro, LegalXplainr Pro, or LanguageXplainr Pro. Try it out. LanguageXplainer Pro translates both ways between English, Mexican Spanish, French and German. All the apps have three levels of detail for the explanation, a summarize button, and save, share and print. If you look and have trouble, and you feel it's not easy to use, PLEASE tell me so I can fix it! Thanks! Bill

And honestly? I was a little surprised by what happened. Members started joining who already knew they wanted to be there. No hesitation. They hit the page, had a quick look, and joined. I couldn't work out why at first. Then I realised. I'd been spending a lot of time in other communities. Answering questions. Sharing what I knew. No agenda. Just trying to be useful. And I'd been putting out YouTube videos doing the same thing. Here's the simple version of what was happening. Every time someone watches a video you made, reads something helpful you wrote, or sees you genuinely help a stranger in a community, they're quietly making up their mind about you. Not consciously. It just builds. By the time they find your community page, the decision is basically already made. The about page is just the door they walk through. It works the same way with an email list. Every useful email is another small deposit into that trust account. So when someone finally lands on your page, they're not evaluating you. They already know. Now, I want to be clear. If you don't have any of that in place yet, optimise your about page first. That's still the right starting point for most people. A strong page matters! It's just that what I teach in SML is a little different to what you'll find elsewhere. We work on making sure people arrive warm in the first place. So the about page just closes something that was already decided. If that sounds interesting, come and have a look: https://www.skool.com/skool-growth-lab-2540/about