Call attribution not working on Meta
Hi guys, I've been running Meta Ads for 2 years already, and never had any problems with my Pixels... untill now So as I stated in my previous posts - Call objective campaigns gave me about 99% of deaf calls, so optimizing for Calls, was not going to work for me. So as John told me - I made a LP, using Unbounce to use following Objective: Leads -> Website -> Optimizing for "Call now" button click But my problem is, that I am not able to get proper tracking for button with href "tel:+123456789" instead of "www.abc.com". (I believe that button is the problem) When I am using Test event tool - it sometimes work, sometimes doesn't, but when I start campaign - it doesn't ;c This is super simplified version of my LP: kontakt.ociepleniepianapur.com I will really appreciate your help guys P.S. I've been trying to fix it 3 days already, but I already feel hopeless