I have just started out and am offering my services for free to build a portfolio (case studies). However, clients are still required to cover the cost of the ads themselves. They worry about losing their advertising budget, so they do not close Do you have any ideas on how to handle this objection? Niche: Paid advertising for roofing installation and maintenance companies.

Hey @Liam Casey In one of your trainings, you mention closing trial clients on a 12-month deal for around €6k–€8k. Isn’t that quite low considering what you still have to deliver over those 12 months? I was thinking you’d ideally want to be somewhere around €1,000–€1,500 per month. How would you justify and position that higher monthly fee when converting someone from the trial into a long-term client?

When I first started in this game, 10K a month was the glorious first milestone I couldn't wait to hit. I quickly hit it and realized that business income isn't the same as personal income, and to really hit my financial goals, I'd need to be doing at least $20K/month that way, I was netting close to $15,000 every month, which was way more than I'd ever made at the time. Fast forward to today, and we will routinely have a a few days every month where we do over 20k in sales. I want you to stop and genuinely compute the fact that there are some people that make your target monthly income or a good portion of it in a single day, as if it's routine, completely normal, and nothing special. Many of you are simply holding beliefs that cause you to self-sabotage, preventing you from acting in a way that would make this your reality too. Many of you, I bet, have never even attempted to pitch someone a $20,000 paid-in-full deal. You'll tell yourself a million things as to why you shouldn't, but you've never actually tried. Your beliefs aren't based on reality and objective information from the real world. Practice self-awareness and challenge the narratives in your own head. Ask yourself, "Is this a belief statement, or how do I know this to be true?" You should believe opinions you hold when there is firsthand, real-world evidence to support it, but many of us operate off of "vibes" and feelings. If all you did was bring up the fact that you have a $20,000+ offer on every one of your sales calls and just let people know it exists, you only need one or two people per month to go for it to make an extra $20,000 to $40,000 per month. There's zero downside because, if you're selling your main thing anyway, dropping a bigger number for a more expensive product only makes your main offer seem way more of a better deal. It also increases your perceived authority by the fact that you have a more premium product. So if you're reading this, I challenge you to step out of your comfort zone and experiment with a higher price point than you've ever pitched before. Make it no less than $15,000 USD.

Are there any resources that expand on what exactly is in these bundles? @Liam Casey

I have a free trial client following Liam's method in the real estate niche in Australia. I have my own personal FB account and ad manager account, but how do I run ads for their FB page? Probably a dumb question but haven't done this before.