- Bejakovic’s Crooked Line: There’s a strange type of proof which conventional sales pages never include. But when you use this strange proof the way Sam does, you build massive respect and trust. When you're methods are quoted as a bullet point you've really made an impact.

In another thread, @Susan Moore writes: === I've taken courses that I didn't finish. But the amount of studying I did do, combined with related unfinished courses, and my own work and life experiences has all added up to this cumulative knowledge and insight I simply would not have without my messy inclinations and unfinished courses. === In that thread, I had an example of a course I didn't finish or implement when I got it, but which still gave me an idea that ended up being useful to me years later. This got me wondering, have you had experiences like that? I mean, have you ever found... A valuable idea or tactic or strategy that you got from a course that you never never finished? Or an idea or tactic or strategy that you got from a course, which you didn't use at the time, but which you used and profited from years later? Or a a tangential idea that somebody dropped in a course or training, which you ended up using, even though it was almost irrelevant to the main thing being taught?

I recently rewatched an old movie called Seconds. Uncomfortable, but also very interesting. I won't give away the plot here, in case you ever want to go see it yourself. I'll just share a quote I wrote down, because it was relevant to what we all do: "You know son, when I began this business, I was a young man with an idea. I wasn't aiming to make a lot of money. Helping others, help them to find a little happiness. Oh heck, not just the rich. You see, I got tremendous comfort in the thought that in my small way I was waging a battle against human misery. And I was, too! Except we do have a high percentage of failures. I guess that's to be expected, but it hurts me." If you are in the information selling business... I reckon you got into it at least in part to wage a battle against human misery, in your own small way. I also reckon that you have a high percentage of failures. Regardless of how good your information is. Regardless of how accessible you try to make it. Regardless of how hard you try to motivate people. People just don't get the results that you know are possible, or any results at all. Does this hurt you? Do you just shrug it off and say, "That's to be expected"? I'm curious about your experiences, what you think about this, and what if anything you do about it. Let me know. And if you like I can share what my experiences are and what I think and do.

This morning I woke up and saw that i have a new ThriveCart order notification. I'm not promoting anything new, I have no current deadlines, and this was not simply a rebill notification for a Daily Email Habit subscriber. What could this order be? I opened up the email to see: DESCRIPTION: Copy Riddles AMOUNT: $997.00 I started to pat myself on the back. For one thing, it's always nice to get a $997 course sale. For another, I figured that this emails an email I wrote a few days ago, in which I promoted Copy Riddles, can now go into my "Emails that did well" file. And sure enough, the dude bought thorugh that email ("A new episode about clever product names"). Only one problem though... The dude got onto my list on May 18. He bought today, May 28. I haven't reached out yet to this guy. I don't know what he knows about me, how presold he was, or whether this email really did do magic. I suspect that ANY decent email promoting Copy Riddles might have gotten this guy to click through, at which point, maybe the sales page is what really sold him. On the flip side, had I not sent this email a few days ago, promoting Copy Riddles, odds are excellent I would NOT have made this sale. That's an argument for regularly promoting offers from your back catalog in your daily emails. It's also an argument for having a welcome sequence, in which you gradually guide new people along through the offers you have. I don't have a welcome sequence. I'm apparently losing money. Do you have a welcome sequence? Why or why not?

In another thread, @Katie James writes: "The unbroken rule in every group I'm in but this one is 'Don't talk about money' Which sort of sucks because earning money is a necessary part of life." Even in this group, we don't talk money all that much. Let's change that. I don't even know where to start. But in the interest of getting money talk off the ground, I'll take a stab at a first money topic, one that's not too intimate but that can still be enlightening (we can build up to intimate). So here's my question for you. Answer it based on your gut feeling, not logic: ====>>>> How much money is there in the world? In other words: Is money a finite quantity, like real estate or diamonds, so that if you get some, somebody else has to be denied? Or is money effectively infinite, where we can all have as much as we are comfortable with, like air or sunlight or ideas? Let's talk money. If you're game, write in the comments below how much money you think there is in the world, because getting clear on this can help you make more money. And like Katie says above, that's a necessary part of life.