Tuesday June 30th at 9 AM PT Hey ladies — I'm doing something a little different on June 30 and I want you there. I'm hosting two live conversations with @Kelly Howard and we're going straight at the question I hear from founders in this community all the time: can I actually build a paid community without turning into a content machine? Kelly's the real deal here. She grew a membership from 25 members to more than 1,000 with almost no ad spend, launched and sold two others, and now helps founders build what she calls sustainable membership businesses — through The Membership Marketing Lab. We're running two sessions — one on Skool, one on Substack — because I genuinely think the platform you choose matters, and I want to give each one a proper look. We'll get into the marketing, the retention, the community building side, and how to put it together in a way that doesn't require you to post something every single day and pray the algorithm notices. (Because wow, is that a miserable way to run a business.) Both sessions are free. Both are open to everyone, so bring people you think should be in the room. . 📍 Building Community (Skool) Tuesday, June 30 | 9:00 AM PT | 12:00 PM ET https://www.skool.com/live/JwlSZkfhZQy 📍 Building Community (Substack) Tuesday, June 30 | 3:00 PM PT | 6:00 PM ET https://open.substack.com/live-stream/229294 See you there!

For two years I've told clients that video is where authority compounds. I wasn't doing it myself. (Awkward.) So I fixed that. My new YouTube channel is live. It's about one thing: how women founders with real expertise build a visible authority business using AI, without turning into full-time content creators. I built it on my own business first, the way I teach everything. Positioning that sounds like you, and AI used as a thinking partner instead of a ghostwriter that flattens you. The stuff that works when you already have twenty or thirty years of substance and just need the world to see it. Handle is @VivekaVIOS. https://www.youtube.com/@VivekaVIOS Subscribe early and you genuinely help a new channel find its people. I won't forget it. What's the first topic you'd want me to cover?

I'm super excited to be hosting @Kelly Howard on Tuesday, June 30th. This training is available to everyone, not just premium members! You can see and sign up in the calendar link above. 👆🏻 Kelly Howard is a membership marketing consultant who has spent decades on the inside of membership businesses — building them, growing them, and selling them. She grew one membership company from 25 members to 1,000 with almost no ad spend, started and sold two others, and now helps founders do the same through The Membership Marketing Lab, part of her Marketing with Heart brand. Kelly specializes in helping experienced founders build paid memberships that fit their actual business — not a content-creator model that demands constant output. Her approach combines smart marketing strategy, community-building, and retention systems that work without requiring you to be everywhere all the time. On June 30, she joins Viveka von Rosen for an honest conversation about how women founders with real expertise actually build paid communities — and what it takes to make them sustainable. And here's how you can add the event to your calendar: https://www.loom.com/share/9e86cd669dde46f1a8a76a7665b774cb

If you'd like your sisters to help promote your content - pop the link in comments below. But before you do that, watch the LinkedIn 360 Brew Sessions in the classroom (https://www.skool.com/womens-tech-collaborative-2106/classroom/88bcddf8) to find our WHY you need to engage in your swim lane... and how to get even more engagement on your posts.

Okay, so what's the theory on posting your Substack article to LinkedIn? Link in the post? In the comments? What's best practices to keep the algo from punishing us? Is there one?