Hey everyone, I’ve put together a beginner-friendly video explaining what GTM Engineering actually is and how to think about it from scratch. I’m sharing this here as a resource for anyone who’s just getting started or still trying to connect the dots. When I first came across this space, it wasn’t very clear what people actually did or how everything fit together, so this is my attempt to simplify that. In the video, I cover: - What GTM really means - Why most setups are broken - What a GTM Engineer actually does - How systems replace manual work I’ve attached the video below so you can watch it directly. If anything is unclear or you want me to go deeper on a specific part, just drop a comment.

How to Become a Go To Market Engineer (Advice from 20 Top GTMEs) What world-class GTM looks like in 2026 | Jeanne DeWitt Grosser (Vercel, Stripe, Google) The rise of the GTM engineer

Just finished the 1st session's recording, loved it - got more clarity about GTME. Thanks @Javeria Shah! When are we having the next session?

Would love your feedback: - What did you find most useful? - What would you want to see more of in future sessions? - Anything I should do differently? Drop your thoughts below — this helps me make the next ones even better 👇

What does your current GTM stack looks like? When did you last experiment with something new?