1d • General discussion
What is GTM Engineering?
Hey everyone,
I’ve put together a beginner-friendly video explaining what GTM Engineering actually is and how to think about it from scratch.
I’m sharing this here as a resource for anyone who’s just getting started or still trying to connect the dots. When I first came across this space, it wasn’t very clear what people actually did or how everything fit together, so this is my attempt to simplify that.
In the video, I cover:
- What GTM really means
- Why most setups are broken
- What a GTM Engineer actually does
- How systems replace manual work
I’ve attached the video below so you can watch it directly.
If anything is unclear or you want me to go deeper on a specific part, just drop a comment.
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What is GTM Engineering?
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