See pic. The whole Make Em Beg to Buy from You book is in a downloadable and PRINTABLE PDF! Would you like it? Sound off 👇

I posted this a few days ago in my own Skool group. It was a pre-sell post that I used a few days before I launched my new paid Skool group for Christian Businessmen. It had a good reception and led to a few good conversations/sales. It did its job… Let’s jump into the post and see what I did right… (Parenthesis = my analysis). Non parenthesis = part of the post. Hopefully this is easy enough to read doing it like this but if this format sucks let me know and I will figure something else out. I was living a double life… (Present Pain Hook… immediate symptom) Sunday morning I'd sit in church feeling peace. (Heaven Island Setup…contrast) Monday morning I'd make business decisions that made my stomach turn. (Hell Island Symptom… "stomach turn" is physical and pointable) (Present Pain… happening NOW, not future worry) (Contrast… Sunday peace vs Monday stomach turning creates the gap) The pressure to perform. To provide. To compete. (Hell Island Symptoms… three specific pressures building momentum) (Symptomatic… each one is something they can point to) It was eating me alive. (Present Pain) Like there were two versions of me… The calm and faithful guy that a dad and husband is supposed to be. (Heaven Island… who they want to be) And the one who showed up more often, the anxious hustling business guy who was constantly worried it was all going to crumble. (Hell Island… who they actually are RIGHT NOW) (Present Pain… "showed up more often" = current state) My kids saw the stressed version more than the steady one. (Price/Cost… what staying on Hell Island is costing them) (Movie Scene… can visualize kids watching stressed dad) My wife got the leftover scraps of me after I'd burned all my energy on worry. (Price/Cost… another consequence of present pain) (Symptomatic… "leftover scraps" is visceral and visual) And I felt like a fraud. (Hell Island Emotion… names the shame without creating it) How could I call myself a man of faith when I was running my business on pure anxiety? (the gap between who they are and who they want to be)

The secret to selling in DMs… (It’s not a Google Doc.) If you’ve applied the 5Ps… And they aren’t begging to buy… The #1 reason is that your new plan (offer) lacks in DOABILITY FACTOR. DESIRABILITY FACTOR is the 2nd reason… Why 2nd? Because even if they DESIRE it… If it doesn’t seem DOABLE they won’t buy! There are several ingredients in raising DOABIILITY FACTOR of your plan/offer. One that I notice is that a high DF Offer can usually be sold in ONE SENTENCE! Examples of multi-million dollar offers: 👉 Puts 1000 Songs in Your Pocket 👉 Make Big Money from SMALL Events 👉 Make $1,000+ a Day Replying to Emails while Streaming Netflix 👉 Get Your Ex to Stop Ignoring You by Sending This 2nd Chance Letter Can ya dig it? Do you see how all of those have HIGH desire AND high Doability? High desire and Doability of your plan(offer) make it so you can sell stuff replying to DM/Emails without sales calls or even G Docs. Can you sell your offer in a sentence? 👇 (Note: vote 👇 and post your 1 sentence in the comments and I’ll help ya no charge while I feel like it!)

I hope everyone here appreciates how good of a job @Jim Niswonger is doing running this group. So let's express our gratitude by giving him a round of applause! I've never been more motivated by a book than after the insights Jim has given us recently. Crazy thing is he's not even close to being done! So thanks for the insights and for leading this group with your genius!

How we used the 5P's to turn Travis Speegle's unique expertise (and $495 program) into $244k in 6 weeks Escape the CHASING trap to be the CHOOSER in life and business. Want to know the most exhausting game in business? It's the one where we chase after anyone with a pulse and a credit card, hoping they'll choose us. The cruel joke? The better we get at playing this game, the more it depletes us. Think about it... We chase harder to get more clients - and end up working twice as hard for half as much competing on price. We chase harder to prove our expertise - and find ourselves trapped in an endless cycle of certifications, credentials, and arguments we can't win. We chase harder to gain visibility and adoration - and become slaves to platforms and algorithms that drain our mental and emotional bank accounts. But here's what nobody talks about: This isn't just a strategy that doesn't work... It's a game specifically designed to exhaust human beings. How do I know? Because it's working perfectly. How many biz owners do you know who are: - Exhausted from endless hustle? - Drained from constant proving? - Depleted from non-stop performance? - Empty from chasing the next transaction? That's not a failure of execution. That's a PERFECT success of POOR design. 26 years as a manufacturing engineer taught me something I can't pretend I don't know. Every system is PERFECTLY designed and operated to produce exactly the results it's producing. In short "Every system PERFECTLY produces the results it produces." It has no other choice. We wouldn't expect the system we call an apple tree to produce oranges. Would we? And this system of chasing? The results don't lie. Results NEVER lie. This system is churning out broke, exhausted business owners with shocking consistency and precision. Just like a casino is perfectly designed to separate gamblers from their money... this system of chasing approval, authority, and admiration hoping to get sales... is perfectly designed to separate business owners from their time, money, energy, and self-respect.