@Jasmine Lotomau Can you post the doc here?

Hey guys, I'm running B2B ads targeted to kitchen and bath remodelers. I'm having trouble people that are qualified; most prospects either: 1. Don't speak English very well (very difficult to understand them) 2. Are startups or not full-time contractors 3. Are handymen or only do small plumbing/drywall repairs (not remodelers) 4. Are generally not serious about moving forward, comfortable with staying where they're at, and comfortable the amount of work they're getting from word of mouth and just window-shopping CPL's used to be ~$15 per lead but recently jumped to ~$33 after I added "remodelers doing over $1M a year in sales" to the hook instead of just "remodelers". But the majority of the leads I'm getting still do not fall into that category. I made an entirely separate campaign to make sure it wasn't hitting the same audience, but that didn't solve the problem. Attached are the creatives, copy, headlines, and targeting settings. Any advice would be appreciated :) https://docs.google.com/document/d/1HlRaPgloTnjZiMP0ixfzminRQ5fhrIHHOEvNrz-okEg/edit?usp=sharing @Eetu Häkkinen Anyway

Big shoutout to @Aaron Brewer ! I was on his podcast a few weeks ago and with just the few small tweaks he recommended, I’ve closed 2 deals this week out of 4 sales calls. The other 2 weren’t qualified. The key was switching to a 2 call close and 1 of the calls I actually closed on the first phone call!