Big thanks to @David Bidler for the warm welcome. I'm finally back in Lisbon after a European road trip (September off after a decade in schools was pretty cool) and excited to join such an inspiring community. Where I'm at: I left full-time teaching in July to focus on the health side of young people's wellbeing, which schools rarely have room for. So, I'm early into this journey - just beginning the Level 1 PD program and excited to get to grips with the science behind the PF principles so I can share this. As an ultrarunner and ocean swimmer, I'm also keen to see how it shows up in my own training, especially nasal breathing (looking to you @Darren Bailey), HRV and VO2 max. What I can bring: A strong network of kids and families in Lisbon. New international schools keep popping up to meet the demand of families relocating here from all over the world, but they all offer the same thing: academics first, physiology neglected. Loads of potential in that gap. - Having taught at two of these schools, I'm hoping to use my network to get back into them in a different role: leading PF workshops to shift the culture @Joel Thulin inspired by how you have managed this! Where I'm heading: I'm also beginning my training as a coach - want to work especially with pre-teen and teen girls on grit, resilience and knowing their bodies. Keen to see how Level 1 shapes this niche. @David Bidler , also excited to continue our conversations around the possibility of a retreat for teens here in Portugal. And for Beyond the Gym initiative, I think I've found a great option: community-based, teen program, holistic, whole-family focus. Check out their mission below. I've got a warm intro to the owner so will work on this next week!

Friends, we’re standing at the dawn of a new age. The only thing separating the parent, coach, or educator of the future from the average is a thorough understanding of the mind, brain, and body. When parents and teens come to our campus, they expect the pursuit of excellence, the pursuit of deep knowledge, the pursuit of a genuine understanding of breath, biomechanics, and biology. The market alternatives have settled for complacent mediocrity that we are disrupting every day. The local gyms, schools, and coaches aren’t even close to understanding the personal health needs of each child, mom, or dad. The advantage of the century is to care a little more, to have the courage to learn, and to want to be great at what you do. The Code of Potential will demystify the idea that we have one-size-fits-all physiology. It will show how sleep, nutrition, exercise, brain health needs, and environmental alignment are unique and individual. It will give you a practical framework for applying the science in your life, and it will help you stand tall as a parent, coach, and educational leader in your knowledge of the science of the self. Last opportunity to join parents and coaches from across the globe. We’re stepping up a level, going from the generic to the personalized, and blazing a path to health and human potential for generations. DM Code of Potential if you’d like to join. We have two kickoffs tomorrow: 2 p.m. UK and 8 p.m. UK. We’d love to see you at either one to learn, train, and elevate health together. ~ David and Physiology First

Today @Joel Thulin is meeting with the decision makers at his school to finalize details for the year long partnership💪 If there is an example of EXACTLY how this program is built to work (outreach your community - offer program - make impact and revenue) Joel has been the living blueprint of the Certification Program/Fellowship in action. He's going to pitch the Physiology First 5 app, Physiology First University Platform, and Foundations program for students, families, and faculty as well as one full day each week for on-site implementation Sending you all the best as you head into the meeting today, Joel! You've got this👊🏽

Team, I’m excited to announce that I’m offering a four-week (four-session) Marketing Mastermind exclusively for our Fellowship members. This September may be one of the most important moments in recent history for our ability to impact the health of the next generation. We know young people are facing unprecedented challenges, and schools are overwhelmed. This year, many districts will make decisions that could shape their future for years to come. Many parents will make critical choices regarding coaching, healthcare, and academic enrollment as well. They’ll either partner with local organizations, coaches, and community leaders-or they’ll turn to AI, edtech platforms, and large global companies. Whichever direction they choose, remember: it’s always easier to renew an existing partnership than to replace one. In short, catch this opportunity. Catch this wave, and you may be able to ride it for years to come, creating lasting, generative impact in your community. Miss it, and the opportunity may not come around again. One little reminder 😉: the chances that anyone is doing everything it takes to win professionally from a marketing standpoint are probably close to zero. The chances that others competing for the same opportunities with schools, companies, teams, and families are working relentlessly to improve their marketing? Much higher. We can’t win if we’re not in the game. I’m not set on the timing yet, so I’d love feedback from those who want to participate. Of course, every session will be recorded, all resources will be available afterward, and everything will ultimately be turned into a concise e-book/PDF for Fellowship members. Over the four weeks, you’ll receive an exact roadmap for your next month, the remainder of 2026, and ultimately the next year-building a streamlined, effective, high-converting marketing system for your business. I’m very much looking forward to working with our leaders to take both their businesses and their impact to the next level. Please share your thoughts on the ideal days and times for this four-week program.

Hi all, Quick update from my side — the meeting with the school went really well! I’ll be on-site every Tuesday for the rest of the school year, running the program across all five pillars in blocks throughout the term, combining the Physiology First approach with my own framework. Excited to get started and will keep you posted as things move forward.🔥🔥🔥 Thank you for your support!❤️