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🌾 From Oven to Market

74 members • $5/month

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Crust & Crumb Academy

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3 contributions to 🌾 From Oven to Market
The Star and the Flame ⭐️🔥
You may have noticed the star⭐️ and the flame🔥 next to my name. They're more than decoration, so here's what they actually mean. 🔥The flame is about showing up. Skool lights it when you're with your community every single day, and the moment you miss a day, it goes out. Mine's still burning because I'm here, day in and day out. ⭐️The star is the rare one. There are 191,000 communities on this platform, and the star belongs to the owners in the top 1%. I was proud the day we earned it. I'm even prouder to tell you we've moved into the top half of one percent. I wanted you to know that, because it says something about what you'd be stepping into. This isn't a course I threw together to make a quick dollar. It's a community I show up for every day. ~Henry⭐️🔥
The Star and the Flame ⭐️🔥
1 like • 4d
Congratulations, just goes to show the value of this group.
The McRib Strategy for Your Bread Booth
This week over in our sister community, Crust & Crumb Academy, we're all baking the same thing: Brown Butter Peach Cobbler Cinnamon Rolls. But I want to pull you market bakers aside for a minute, because there's a bigger lesson in this one than just a good roll. Not very often does a recipe come along that can make a name for itself, and make a name for you. This is one of those. https://bakinggreatbread.blog/2026/07/08/farmers-market-booth/ If you've ever wanted to see a line form outside your booth, people willing to spend real money, on a product that carries a fat margin, this is the kind of item that does it. A brown butter peach cobbler cinnamon roll, with the streusel and the frosting, is not a ninety-nine cent cookie. It's a showstopper, and people pay showstopper prices. Here's the strategy underneath it, and the big players run this same playbook every single year. McDonald's brings back the McRib. Starbucks rolls out the Pumpkin Spice Latte the minute the leaves start to turn. They don't do that by accident. A special item, available for a limited time, does four things at once. It creates urgency. It builds demand. It gives you perceived scarcity, get it now or wait. And it lets you charge a premium, because folks aren't comparing it to anything else on your table. That's the work a signature item does for your business. You're not just selling bread anymore. You're giving people a reason to show up on a specific Saturday, cash in hand, before it's gone. Now, one adjustment before you sell these. The cream cheese frosting we use at home needs refrigeration, and most cottage food laws won't allow that at a market table. Swap it for something shelf stable, a simple powdered sugar glaze or an American buttercream, so you stay legal. Always check your own state's cottage food list first, because those rules change line to line. And here's the good news. I've already added this one to Recipe Pantry Pro for you. It's scaled and ready to run, from a single batch of 12 all the way up to as many as your oven can turn out, with the batch math so you can price it for profit and know your numbers before you ever set up your table.
The McRib Strategy for Your Bread Booth
0 likes • 5d
thank you
1 like • 5d
@Henry Hunter this link doesn't work
How would you like to charge $8 for a single cinnamon roll?
Before you tell me nobody pays that, look at the pan. Here's the thing though. You don't get to charge $8 because you want to. You get to charge $8 because it's worth it. That's the whole game. This is a Brown Butter Peach Cobbler Cinnamon Roll. Tangzhong dough that stays soft for days. Roasted peaches, real fruit, no extract. Brown butter streusel for that cobbler crust. Buttermilk glaze poured right over the top. That's not a $3 roll. That's a $3 roll's fancy cousin who went to culinary school. https://pantry.bakinggreatbread.com/recipes/brown-butter-peach-cobbler-cinnamon-rolls?utm_source=skool&utm_medium=community&utm_campaign=recipe-share Now put one of those in a clear single-serve clamshell, a clean label on the front, and set it on your table. All of a sudden $8 makes sense to the person reaching for it. The product earns the price. The packaging closes the sale. This one's coming to Recipe Pantry Pro soon, built for exactly this. Production-scale, priced to sell. Worth it first. Then the price takes care of itself.
How would you like to charge $8 for a single cinnamon roll?
7 likes • 9d
I’ve seen pastries going for &8.50 and $9.50 and the long lines at farmers markets for cinnamon rolls so I believe it.
1-3 of 3
JoAnn Amato
2
11points to level up
@joann-amato-8513
Retired. It's been a year since closing our home bakery due to moving, but I look forward to getting back into baking as soon as things ease up.

Active 32m ago
Joined Jul 1, 2026
Chicago, Arkansas
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