Jennifer Shipman

Hi friends! I'm currently building a mini workshops inside Better by Design that I'm really proud of - and that I think will help make content a lot easier and faster (and improve your writing skills, if you dread writing). It's called "Write Once, Market all Month" and it teaches you how to write one long-form article and turn it into 20 pieces of content. This isn't a brand-new concept of course, but it can be hard to find a comprehensive, beginner friendly guide to repurposing content in a sustainable, doable way. At least, I haven't quite found one that works for my brain 😜. So I wrote it! Only 5 short modules, you can get through it in an afternoon if you want, or spread it out at your pace. As of today, 3 modules are live - and the last two will be up by early next week. I'll also be doing a live workshop of the material in the next week or so inside the community. The workshop is currently free, and so is the community! Business by Design is for entrepreneurs ready to stop drowning in the "online stuff" and get a clear path to marketing & tech that attract the right customers and make business simpler. Come check us out - I hope we're a good fit!

Shannon Boyer

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Sep '25 •

General Discussion

Please Introduce Yourself

One of the most important things I've learned since becoming an online entrepreneur is that the most important thing you can do to grow your business is to build relationships. Many of us (myself included) have rushed to promote our groups and services that we care so deeply about. And it only makes sense - we are excited about what we are doing! Today, I'd like to invite you to take a step back and introduce yourself to the group by answering the following questions: 1. Who are you personally? 2. Who are you professionally? 3. What is something you love doing outside of work? 4. What is something surprising about you? As you open up and make more connections, you will find that not only are people more interested in what you do, but they will also be more interested in helping you make connections with other people they know! 😉 After you introduce yourself, please scroll through the other introductions and add a comment to someone you have something in common with or would like to know more about. 😊 Please add your introduction in the comments below! ⬇️

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4.7k

New comment 7h ago

Jennifer Shipman

3 likes • May 20

Hi all! I'm Jennifer, from Michigan USA. I'm a Christian, a wife, a mom to an almost-high-schooler (eep!) and an artist. I love reading, crafting, art, beauty, peace & quiet. I'm an INFJ and an Enneagram 1. I'm what you'd call an outgoing introvert, I guess - I can be social and chatty, but I really love nesting at home in the silence 😄💖. I support wellness, faith, and creative entrepreneurs with "online stuff" of business - websites, branding, marketing, and systems - so they can focus on the work they’re called to do. I graduated (a long time ago) with a degree in Art/Graphic Design, but soon found myself working admin for an ophthalmologist. After nearly 20 years in the medical field, COVID found me working from home (a long time dream and my COVID silver lining). I was finally using my degree fully and fell in love with serving nurses. When I was unexpectedly laid off, I decided to keep doing the same thing but in my own business. It went great at first - until illness, loss, and a few difficult clients slowed me WAY down. I'm now working on my health and climbing out of the hole, rebuilding (with better boundaries lol) and looking for new clients. I still want to serve nurses, but also artists, Christian women entrepreneurs - really anyone who works to improve physical, mental, or spiritual health. I Outside work I'm making cards or scrapbooking, embroidering or some other craft; reading; studying the Bible; playing video games; spending time with family. Or laughing at our crazy bunnies. What might surprise you is that I'm a gamer. I don't get a ton of time for it (unless I'm procrastinating... oops) but I love fantasy MMOs and The Sims. If I can't control my own life, at least I can control little digital people... 😂

Jennifer Shipman

2 likes • 30d

@Shannon Boyer thank you! I’m looking forward to it!

Jennifer Shipman

May 20 •

Communities

Stop drowning in the "online stuff" so you can focus on your real work

If you love your business but all the "online stuff" - your website, marketing, systems, tech headaches - is making you lose your mind, Business by Design is for you! My dream is to help you build a beautiful, effective online presence. You'll learn to: 📢 Craft your brand and message to attract your ideal clients 💻 Build a website that brings in clients (and looks beautiful, to boot) 🎨 Learn how to make good design with tools like Canva (yes, you can!) 💹 Create marketing content strategically and quickly (ditch the social media burnout!) 🛠️ Find the right business tools & tech for you and use them easily My aim is to give you practical tools that will help you "move the needle" - not just more info to consume. I'd love to support you! Join here

Shannon Boyer

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May 12 •

🗞️From the Editor

Mental Strength For Entrepreneurs is Happening Wednesday!

@Matthew Burns is a Skool OG, and his session on Wednesday is not-to-be-missed! Here is what Matt has to say: Most entrepreneurship content skips the part where it's actually hard. The self-doubt. The whiplash between conviction and panic. The days when nothing ships and you wonder if you're built for this. Matt Burns has been in the room where companies explode with growth and he's been the solo founder staring at a blank screen at midnight. After nearly a decade at monday.com (US employee #1 through IPO, managing 87 people across three continents), he walked away to build ProveWorth from scratch. This masterclass shares the mental infrastructure that makes sustainable building possible - how to think clearly under pressure, how to recover fast when things break, and how to stay in motion when the feedback loops disappear. You'll leave with a framework you can actually use the next time things get hard because we know they will.

New comment May 14

Mental Strength For Entrepreneurs is Happening Wednesday!

Jennifer Shipman

2 likes • May 13

All of this. But also... Can we just take a sec to appreciate the Newsies gif? "They almost all knows how ta read" 🎶 ♥️♥️♥️ And now back to hoping "something ships" while I rebuild...

Shannon Boyer

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May 1 •

🗞️From the Editor

#FriendFriday 🎉

It's time to celebrate each other! In the COMMENTS BELOW, please share a Skool community you think is doing really great things. It can be one you've participated in yourself or one that you've heard from others is amazing. Please do the following: 1. Tell us the name of the community and link to it (affiliates allowed). 2. Tag the person who owns the community. If they are not in the CLASSIFIEDS, then please send them a DM and let them know that you mentioned them here. I promise you will make their day! 3. Describe why the group is so wonderful and how it has helped you. Please DO NOT just copy and paste the About page! 4. Comment on each others comments and scroll through the referrals to see if there's an amazing group you are missing out on! Thanks so much for supporting each other and this community! Please note that any #FriendFriday mentions that are created as new posts will be deleted. Thanks! Please DO NOT promote yourself. 🤨. The entire community is for promoting yourself. This post is for celebrating someone else. 😊

New comment May 13

Jennifer Shipman

2 likes • May 9

@Micki Kosman of course!

Jennifer Shipman

0 likes • May 13

@Teresa Fidge yes we do! It's beautiful!

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