10/10, do not recommend. I'm pre-emptively learning the stuff because I'm foreseeably scaling ads for clients in the near future. And hopefully, also for myself. But the nuance of advanced ad tracking is not something to be taken lightly. I'll be sure to give you the just the simple, first step ad tracking basics (which I now realize are exceedingly simple) inside the meta ads basics course inside the classroom. Definitely don't do what I did and try to setup and learn Conversions API before you're ads are truly scaling. That said, are you planning to run Meta Ads in the near future?

Hey guys, I’m Jen. I’m a social media strategist and Meta ads manager and I basically help business owners stop posting so much wearing themselves out. Most of the people I work with already have a good offer. They’re not confused… they’re just stuck doing way too much with content that isn’t actually bringing in leads. So I come in and clean that up. I help them simplify what they’re posting and pair it with strategic ads so their stuff actually gets in front of the right people… not just the same 12 followers over and over 😅 I’m big on making marketing fit into real life. Less burnout, less guessing, more “okay this actually works.” Outside of business, I’m a mom of six and a former hospital admin. Built my business in the middle of real life and learned the hard way that working more isn’t the answer. Excited to be here and learn from you guys and share anything that’s helped me (and my clients) get out of the content hell. 🙌

In 30 minutes, we’ll map: - The one lead magnet you should build first (based on your offer). - The simplest Threads → opt-in path for your audience. - A quick “what happens next” plan so subscribers do not just sit there. This is a working session, not a sales call. Limiting to 5 spots, and opening it up here first (before I make it available to my email list). Reply “MAP” and I’ll send the booking link + pre-call questions. ****All spots have filled!****

I'm still figuring out this community thing. The idea was spawned from a month-long, meandering promo on my email list that probably had most people wondering where the hell I was going with it. • I started promoting 15 Legendary Writing Secrets V2. • Then added ALL my Threads growth strategy & content. • Then a new list growth strategy based on the andromeda algorithm update (which is working quite nicely). But then I thought… hell with it. Progress moves faster than light at this point, let's just put everything in a community and grow together. Problem is, I had so much interest along the way for those different things that I misconstrued it for legitimate interest in what I’d finally decided the thing would be (this community). So I slapped a $17 price tag on it with a yearly option and to my surprise, sold a few monthly and annual passes (pretty cool). But that was the end of it. I had trouble getting any more buy-in after that. Turns out, the price felt like too big a step for most folks. And I’m learning that price discovery on Skool (much like any offer or product you might make) has a bit more science to it than I originally thought. The smaller you start, the easier it is to validate what’s working and what’s not. So I changed the pricing structure, and tiers, in order to do precisely what writing mentor Kieran Drew has told me to do: “Make it easy for people to pay you.” Better than sitting behind an empty checkout counter anyway. So what’s next? Now I need to figure out what’s most useful for everyone here. I’ve got my own ideas (like getting you to use my Notion writing dashboard and reaping all the AI assisted benefits that come along with doing that), but I’m sure you’ve got your own ideas too. So what are the biggest challenges you’re facing right now in your business? What thing did you try recently that didn’t quite go as planned? What solutions are you needing that you aren’t finding elsewhere? Let me know in the comments below 👇