I went LIVE for 5 minutes or so, and didnt see anyone joining, so I made you this message! See you all soon.

I’m asked often, through the years, “How many scents, fragrances should I offer from my candle brand?” The answer I always give makes most people uncomfortable. “Start with 1” Because every scent you offer means a new label, a different description, having to buy the fragrance oils, a new marketing campaign, addition to your website, etsy, or social media, and the important thing is to create the candle that people will fall in love with, trust, burn, and want to buy again. Once you have 1 amazing signature scent that you feel confident to sell, you can add another. I recommend 3 scents in your first year. I know this may feel stifling or limiting but I promise it’s the opposite! There is a brand called “Kai” and they made ONE SCENT. A body lotion, perfume spray, candle, diffuser, every product they offered in the one scent. And it became an obsession with customers in stores for decades. Imagine your one scent. And then create a little collection that has meaning for you. You don’t have to be Amazon, or a big brand, you are unique, and when you know WHY you’re making candles to share with the world, your ideal customers will love you for it! Please share your thoughts and experiences so I can support you.

If you’re seeing this Tuesday 2/17/2026, you have free access to the basic membership in Becoming A candle Brand for life! Congratulations on trusting your intuition, wanting to learn, grow your brand and being here with us! All new members will have a choice to pay monthly $9 or yearly $97. But not YOU! You’re here for $0. You can add on premium or VIP access, do check those options if you’d like more of my personalized attention. Keep commenting, asking questions and showing up for yourself and your brand. I believe in you!

Share a photo of a candle you created or designed, and introduce yourself! I’d love to know what brought you here, and what you’re wanting to learn!

Putting a wick in wax and adding fragrance. It’s an art form! A combination of science and good taste!