I’ve been thinking about the business rules we follow because we believe we have to. For me, one of those rules was that I had to show up consistently on social media, play to the algorithms, and portray myself in a way that was always positive and palatable. Even when I shared a struggle, I thought I had to wrap it up with a positive lesson. But I’m realizing that the pressure to be palatable didn’t begin with social media. It’s a rule I’ve carried throughout much of my life. Business just gave that old rule a new justification. Now I’m experimenting with sharing when I genuinely want to share, keeping some things private, and building relationships in places that feel more like me. I feel better. I feel freer. Sometimes the business rules exhausting us are older life rules wearing professional clothes. What is one thing you believe you have to do to build your business—even though it doesn’t feel right or isn’t working? You don’t have to solve it today. Just name it. I’m also beginning to build a short, practical Classroom experience here in the Operations Room called Build It Your Way: A Breathing Room Reset. It will help you identify one business rule that is creating pressure, choose an alternative that fits you better, and test one small change in your business. This question is where we’re starting. If you respond below, you won’t just be joining the conversation, you’ll also be helping me shape this experience around what people are actually navigating.

It usually starts the same way. "I'm doing everything I'm supposed to be doing... and I'm exhausted." They're posting because they feel like they have to. Trying to keep up with algorithms. Wondering why social media has quietly become another full-time job. Creating content that disappears before anyone meaningful even sees it. And underneath all of that... They're carrying their business alone. Not because they aren't capable. Because somewhere along the way, we started believing we had to do everything ourselves. Be the marketer. The tech support. The content creator. The copywriter. The salesperson. The community manager. The CEO. It's a lot. I've spent the last several years working behind the scenes inside businesses, helping coaches and service providers untangle the operational side of running a business. And here's what I've learned... Most people don't need to work harder. They need more breathing room. Better systems. Smarter workflows. Technology that supports them instead of overwhelming them. And maybe most importantly... A place where business feels human again. That's why I created The Operations Room. Not to teach you how to chase algorithms. Not to tell you to post more. Not to add one more thing to your to-do list. I created it because I believe we can build businesses differently. With presence over pressure. With human connection over performative marketing. With systems that create capacity instead of more work. If you've been craving a quieter, steadier way to grow your business... I think you'll feel at home here. 🤍 Welcome. Question: What's one thing about running an online business that you're ready to leave behind?

If you've already introduced yourself, I'm tagging you anyway because we've grown and I want this to become a real community where we all interact with each other! There are so many amazing people in here and you were all invited and accepted intentionally. Welcome to... @Jessica Blankenship @Martine Brown @Paulette Boone @Amy Wilford @Celia Erika Rocha @Christie Wilson @Heather Carroll @Elizabeth Young @Heather Fontenot @Heather Carroll @Curtis Gray @Julie Veidt @Karmi Jones @Kelli Reynolds @SheDa Lotus @Martine Brown @Traci Poe @Vic Wheeler @Enoch Sam @Ryan Maring @Ryan Maring If you haven't introduced yourself yet, we'd love to hear: What's one thing in your business you'd love to make feel lighter?