A few years ago, I thought I needed permission to charge what I'm worth. Permission to call myself a strategist, not "just" a photographer. Permission to say no to clients who weren't the right fit. Permission to work only Tuesday through Thursday. Permission to show up messy, undone, and still be taken seriously. I kept waiting for someone to tell me I was "ready." So I did what most people-pleasers do: I worked harder. I said yes to everything. I undercharged and over-delivered. I posted what I thought people wanted to see. And I was exhausted. Here's what I finally figured out: Nobody was going to give me permission. Not my competitors. Not the "experts" I was following. Not even my clients. The only person holding me back was me. So I gave myself permission to: ✔️ Build my business around my ADHD brain, not against it ✔️ Charge $4,500 for a brand refresh (and feel good about it) ✔️ Only work 3 days a week ✔️ Use AI to scale without burning out ✔️ Show up as a messy, Jesus-loving mom building something real And everything changed. My revenue went from $40K to projecting $95K this year. My calendar has margin. My clients get better results because I'm not running on fumes. You don't need permission to build the business you actually want. You just need to stop waiting for someone else to tell you it's okay. What are you waiting for permission to do? Always Chasing Joy, Sara