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Owned by Eric

19 contributions to Growthworks Community
HTF not generating appt
I've spent $287.79 on my HTF so far and got 265 leads but zero appts so far. CTR is 2.46% and CPL $1.82 so it's not the ads. Should I stop the ads and figure out why no one is booking apts or did I just not get enough leads to see if it works or not?
1 like • Apr '23
Hi Lesya - I looked briefly at your offer pages and funnel. Others have given great advice. Just wanted to say that I think your messaging and offer is off. The ad is working because you are getting people to see your offer but there are no booking appts because you have NOT given them a reason to book a call. (bland messaging). 2 things that need improved with your offers 1 - You said everyone that would be interested already knows what "carb cycling" is so that means you are not targeting the right people. No one wakes up and says "I want to learn all about carb cycling!" They DO want to lose weight, get fit, become healthier, etc. (ie wrong message or wrong audience) 2 - Your page design is lacking and very bland. There are no credibility factors, no trust builders, no authority and proof that what you offer will even help. Plus I can read pretty much all of the cheat sheet on your graphic so not much of a reason to D/L it or book a call because psychologically I think I already can see the gist of it. As a viewer I'm not left wanting to book a call because I may think I've already gotten all the value from your funnel pages? OK so I started marking up your offer page and realized that I crossed out most of it... uuugh sorry :) 1 - Your headline is targeting "Professional Women" This is fine as long as your ads are targeting the same otherwise you are cutting out a lot of potential customers. Maybe just go with Women? 2 - Try "Short Training" - No reason for a bonus because at this point they have not received anything yet. Short fits better with your theme of a busy woman rather than Bonus which is an over used word. 3 - For this type of product/offer you HAVE to have people on your pages to build the KLT factors (know, like, trust) Seeing a laptop makes me think of computer stuff... not losing weight or carb cycling. 4 - I can't see your signup button... unless I scroll down. A MUST for conversions!!! Get that signup button up high on your offer page!
1 like • Apr '23
@Lesya Holzapfel I went back through everything trying to find a way to help you. I see twice you mention that you followed Aaron templates to the letter and just changed the words to fit your niche. The templates are awesome but not a one size fits all (to the letter). I would be open to making some changes to better fit your niche. Just by looking at the thumbnails on my earlier post... without even reading any details... which thumbnail would give you some indication about which one is related to carb cycling? Your niche falls under weight loss or get fit categories. Both of these are very visual. Consider your whole funnel as micro-commitments. Each step is closer to getting a yes on your booking appt page. I think adding related pictures on every part of your funnel will help with conversions by the time you get to the booking page. @Katherine Jewett said it best... People nowadays have very short attention spans! You stated the problem seems to be the VSL booking page. By having only a VSL you are limiting ways to connect with your audience. What happens to people when they don't have time to watch? I think if you added the "If You..." section/graphic from your sales page that could help with conversion. Just make your video smaller and put the If You... graphics right next to it. Then if they don't have time to watch the video then they still have some idea of what they get by booking a call. What do the stats look like for the booking page? I would see how many people visit and watch vs visit and click away? If they are staying and watching the whole video and not booking then you have a video messaging/engagement problem. If they are visiting and not watching the video then you have a trust/credibility issue because they are not seeing any reason to engage/watch the video or book a call. You said you had 2 bookings from your organic YT channel and I think your YT traffic is different from your ads because on YT they are watching videos and getting pre-sold on your solution so when they get to your funnel they actively want a solution vs cold ads where they are interested but not pre-sold. That leads back full circle that your funnels needs more visuals to engage the cold audience from ads. I would consider taking elements from your sales page and ad them to the various parts of the funnel where they apply.
Trying to make this work for Brick & mortar historic tavern!
i own a historic restaurant in nyc. 193 years old. i jumped in 14 years ago to own it so it doesn't close. i just wanted to help. so i'm not a bartender or chef. so can't provide value for that skill. lol. I'd like to help America's oldest neighborhood restaurants as well. I'm working hard to do all the traditional restaurant marketing stuff but i'm convinced we have to find a better way. A way to truly monetize our historic value so we create a new revenue stream unique to the oldest neighborhood restaurants. unless people will truly never value history enough to pay. unless it can be packaged in a way they'll pay for it. So my goal is to continue to find a new path (besides the hamster wheel race to the bottom of discount and freebie traditional restaurant marketing) . I'm experimenting on how i can learn to monetize our historic value. one unique way is by creating a private premium social club for nyc's oldest community tavern. Result i hope this offers for my restaurant is 1-drive deeper relationships, (if you pay you pay attention) 2-multiply revenue with a new unique revenue stream (social club dues), and 3-become more resilient because of the first two. For social club members the 3 values i hope to emphasize is 1-them being officially designated as a member of an exclusive private support community for nyc's oldest community tavern. Club name is "Neir's Tavern Ambassadors Club"- "A Social Club For Social Good' 2- quarterly or occasional subscription box (mail exclusive merch or gifts like mail ingredients to make a cocktail at home, mail out an exclusive craft beer, our social club brand shirt, etc) 3- the last value I'd like to emphasize is "Social good" - part of the dues goes to provide livable wages for our staff and provide meals for locals in need ) I hope to offer 3 membership levels for my restaurant social club. level 1- $197/yr- member pin, community access, welcome box with swag, 5 Meals donated in member's name level 2- $497/yr- level 1 plus - Name inscribed inside the restaurant for 1 year
3 likes • Apr '23
Love the concept! Create some "exclusivity" so people want to join! You have the historic angle now come up with some "unique offer" that they can't get anywhere else and I think you will have a winner! I know numbers don't matter at this point but your Level 2 might be off? $249/mo for 2 people getting a meal with drink everyday comes out to $4 per person. Is that right?? Seems a little low :)
2 likes • Apr '23
@Loycent Gordon Hey thanks for the followup! It makes sense about not eating there everyday. Never considered that but the numbers make more sense how you explained it. Thanks for giving me some additional marketing ideas too! I don't work with restaurants very often but now I have a better understanding of some new ideas of how I can help them. Appreciate your time :)
CRM Features / Functions?
Hello (anyone?) Is there just a simple video of what the CRM has, does and comes with? Tried extrapolating from the multiple webinars, support emails, posts, threads, product names and combos thereof but still at the same place- minus many hours. Thanks.
CRM Features / Functions?
0 likes • Apr '23
@Mark Conway Have you contacted GW support and asked for a demo with your specific questions that you want answered? I agree with Kevin.... It sounds like you have very specific questions and those won't be answered by anyone here because we don't know exactly what you are looking for? Are you familiar with the GW programs and what they offer? You can buy GHL from anywhere but if you buy through GW they come with "snapshots" that apply the the GW programs. It like a jump start instead of creating everything from scratch. The fastest way to get your answers is to contact support with your questions and see if they can give you a quick demo overview via a zoom call... good luck :)
Do You Want Today's ChatGPT Prompt Template?
Hey all.... I re-wrote the prompts Aaron used today for the ChatGPT weight loss example. Let me know if you want them and I'll post them into the group.
2 likes • Apr '23
WOW Thank you so much! Very detailed with time stamps and all. This is super helpful and appreciate you putting this together and sharing with the group 🤩
Hi all...
Hi All very pleased to join and am excited to see how Skool works as well ;-)😀
Hi all...
0 likes • Apr '23
Welcome to the group! Great place to learn and advance your goals. There is a lot to catch up on :)
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Eric N
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@eric-n-5122
Digital Marketing to bring more customers including Website Makeovers, LocalSEO, Social Media, and Content Marketing. We help you grow your business!

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Joined Mar 25, 2023
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