Hey Syndicate Family. It's officially the start of Spring!! How do I know this? Well here in Northeast Ohio, the first roar of the lawn mower started this week, and it's on like Donkey Kong. Mowing your lawn in our area is not a weekly chore that needs to be done, but a competition. Once that first lawn mower fires up, the rest have until the end of that weekend to catch-up. Most of the homes in my neighborhood sit on about 1/3 of an acre, so riding mowers are common, but wait, there's more, lol. You need to create patterns in your lawn, and God Forbid you do the same pattern twice in a week. So those in the know, will use hand-held mowers to get more intricately made patterns that your riding mower just doesn't have the turning radius for, hehe. So what's the tell-tale signs of Spring for YOUR family or neighborhood? I hope you have a most excellent weekend everyone!!

Happy Hump Day Syndicate Fam! Welcome to the group our newest member, @Joelle Gomez, a Life Coach and Yoga Teacher who offers Holistic Pain Relief, (as a bear of a certain age, YES!). Hopefully we can get a Success Chat on that sometime soon. Today is our Wednesday Visibility Boost, so share with the group, what’s one thing about your brand, business, or story that makes you unforgettable? Visibility is about being seen in a way that feels authentic, memorable, and enjoyable for your audience, because “fun” is about creating enjoyment and engagement. Be sure to join us tomorrow, Thursday at 10am Eastern Time for our Coffee Success Chat, here LIVE in the Syndicate. The topic will be talking about Decision Making and how to make a framework around it to help you in your business. Would love to know your strategies for making quick, informed business decisions too.

No Business! No Strategy! Just a day to ourselves to spend time with relatives or chosen family. Or maybe you just need a day to yourself to reset. Enjoy!! I'm doing a lil Easter Brunch then it's a movie day. I'll put out the newsletter this evening. Happy Easter everyone!

Business lesson of the week: Your breakout star might not be what you planned. Apparently, one of the biggest buzz moments around the new film Project Hail Mary (2026) is Ryan Gosling’s cardigan sweater, not just the movie itself. https://www.wsj.com/arts-culture/film/project-hail-mary-sweater-ryan-gosling-pattern-knitting-2aeb062a?gaa_at=eafs&gaa_n=AWEtsqeX7fH4ax2IaureYr0YwmATm4UthvurV0Zq0wm6jsg1woWOEuooBi3LMaTSWzY%3D&gaa_ts=69d0f0a1&gaa_sig=0lzzhbqNbZoadTf5jkUld8ZCq8fpPt8vbbhpoNV_zYLsKWNZdbxjl74-NFLsD4Gmyq2Yd2cxzjiYCJ-QjDg8Zw%3D%3D Movie fans fell in love with it. It wasn’t some mass-produced brand deal. It was a rare find by the costume coordinator in a UK clothing fair, and when fans (including out Olympic diver Tom Daley, who created his own pattern) tracked down a $90 pattern to make it, that sold out overnight. That is such a business lesson. Sometimes your audience tells you what the real “product” is. Not the polished pitch. Not the expensive campaign. The unexpected thing they connect with emotionally. Pay attention to what people are obsessing over. That’s where the demand is. That’s where the conversation is. And sometimes, that’s where the money is. Question for the Syndicate: What’s the “cardigan sweater” in your business right now... the unexpected thing people keep responding to?

Hey Syndicate Fam, hope you are ready for a most excellent week ahead. Here's a few things I thought I would recap from last week and what's coming up. First I hope you all had a fantastic Easter/Passover weekend. I enjoyed with some extended family and a trip to the movies. Today we are having a Gratitude Success Chat at 3pm US Eastern Time, where we will just catch up and be thankful for the friends and colleagues we made here in the Syndicate. Be sure to bring any wins you have had and any questions or requests for upcoming or future projects to the group. If you missed @Pk Kulasegram talk last Thursday on "What If Things Go Wrong," they gave an excellent presentation and it is available for re-watch under the "Discussion" tab. https://www.skool.com/successsyndicate/success-chat-replay-with-pk-getting-things-wrong Congratulations to member @Richard Jones for returning and hosting the second season of the Bear World Podcast. If you haven't checked it out, his interview with Ravi Roth, be sure to check it out. https://bearworldmag.com/podcast/ If you haven't checked out @Aidan McClain revamp of his "Hollywood Rebound" website, it really was done so great and looks professional, artistic and I really love the articles and interviews he does. https://www.hollywoodrebound.com/ I am thinking about doing a new podcast. It would be a "Re-watch" style, that is pretty popular right now and I want to use my "Gay of a Certain Age" status to review movies from the 70's, 80's 90's and 200's that some of our younger gays, may not be aware of. I also wanted to include some "straight films" that may have lead to a gay awakening, lol. My first thoughts are "Beautiful Thing," a UK classic and "Newsies" because guys singing and dancing..um ya! I would LOVE to have some recommendations from you what movies I should put on my list. I would really appreciate it.