SL: If you avoid frontloading, this is your fate PV: The one move everyone ignores, yet it’s the only thing that works %FIRSTNAME%, If you’re scared to put money on the table… Or scared to grind from 0 to 1 with zero proof you’ll win… Then you fall into one of three buckets: - Broke. - No long-term plan. - Not serious. If that’s you, cool, just close the email. But if you’re still here, let’s hit the uncomfortable truth: Your obsession with short-term ROI is destroying your potential. And before you scream “basic business principles,” relax. ROI matters. But chasing it too early? That’s how people stay stuck forever. I know it’s rough when you’re starting out. I know every dollar matters when bills are breathing down your neck. But nobody said this game was supposed to be easy. High performers all share one thing: they think long-term. One of the youngest 9-figure entrepreneurs I know, my age, once told me: “Every decision you make today shows up 90 days from now.” That’s the mindset that separates winners from spectators. And here’s the part no one wants to hear: Average thinkers optimize the next 30 days. Winners optimize the next 3 years. Look at the giants: Amazon lost billions before becoming Amazon. Uber torched money before owning the market. Tesla still has unstable profits, yet they rewrote the auto industry. See the pattern? Success punishes the impatient. Whether you’re Elon building rockets… Or a college student trying to land their first copywriting client… The principle never changes: Frontload now. Eat the losses. Let the payoff come later. Maybe that means: Dropping a few thousand on a copy course. Grinding 30–90 days with zero replies. Sending emails into the void. Stacking effort, time, and money, with nothing to show. Until one random day… Someone says yes. The door cracks open. And the whole game flips. That moment only comes to people who frontload. Have the guts to stay in the dark long enough to hit the light.

SL: This is why you’re not recovering fast. PV: The real reason you're tired by set 3. Hey %FIRSTNAME%, Every drop of sweat feels rewarding, but are you giving your body what it truly needs? You finish your second set… drenched, breathing heavy, heart pounding. You grab your jug, take a long pull of cold water... and feel good. But that refreshing feeling? It’s not enough. Here’s why: Cold water only gives you temporary relief, not the recovery your body actually needs. Under the surface? Your muscles crave lost nutrients, your cells are dry, and your nerves are misfiring, leaving you sluggish and unfocused. Recovery is already falling behind, before set 3 even starts. Why? Because water has: - No sodium to keep your muscles building and firing, - No potassium to stop cramps during your workout,  - No magnesium to regulate energy and speed up recovery. Bottom line? Just cold water that doesn’t care about speedy recovery, cuz it only gets you hydrated. That’s why most gains are lost, Not from the extra effort you put in, but because your body is working against you. Now, don’t get me wrong… I’m not saying u shouldn’t drink water anymore. Water is essential for hydration, but it’s just not enough for recovery and performance. That’s why you need more than just water… like a great-tasting hydration solution, packed with electrolytes and coconut water. Backed by science and trusted by athletes, like Jones here, who recovers 3x faster and is primed to break another PR with HYDREAU! (INSERT PROOF) HYDREAU is designed to deliver optimal hydration and recovery when you need it most. One scoop only. That’s all it takes to bounce back faster, stop cramps dead, and stay fueled when your body wants to quit. Your body’s been asking for more. Don’t let your progress slip… Not because of your effort, but because of what you didn’t give. Grab your HYDREAU here. Peace out, Xplosiv

Hey all! I know some of you are silently killing it, using this group to make the most out of your work: exactly what I'd hope for! Things have been a little quiet lately so I just wanted to pop-in and update you. I'm currently doing a deep dive into short form content (see current progress here: Summary of Findings - NeuroViral Content Studies · The Direct Response Library) I'm looking for ways I can help anyone/everyone produce high-value, high-return content from the ground-up. Being able to produce high-quality content has so much potential: Creating a monetized YouTube channel, creating cold-traffic/top-of-funnel marketing campaigns, writing advertorials/articles that get people interested in a product, or just spreading the word about something important to you. It might seem like I'm veering away from actual Direct Response copywriting... And maybe that's true... but then again, what is Direct Response without the potential to rapturously grab attention? I think the two go hand in hand (no attention = no high-converting VSL). I'm currently doing a new study: 100 of the most viral Shorts videos of the last year. Beat-by-beat breakdowns, direct identification of viral elements, and categorizing science and patterns found within all of these. I think the benefit of this is going to be "learning the language" of viral videos. Being able to CREATE virality from this knowledge, will of course, be the next step. I hope you guys will ride that out with me. Comment below to let me know if this is something you think you'd benefit from or if you're interested in the current state of this research! Anyway, just checking in. Hope you guys are still getting value out of the group, however silent you may be ;) Let me know if I can do anything else for ya'll. Keep it up! :)

SL: Why Duran’s Boxing is Pure Evil PV: An omniscient technique that completes a fighter Slick and tricky, just like Leonard. But when Duran loses his temper, his technique became something else. So what made his ruthless, almost sinister style one of the most dangerous in history? Today, %FIRSTNAME%, I’ll show you how it turned Duran into one of the greatest of all time - and how you can use it too. It wasn’t his stance. It wasn’t just his aggressive brawling. It wasn’t even his slick technique that earned him a seat among the Four Kings. It was something deeper. Something eerily similar to Shakur Stevenson’s secret weapon in mastering defense. And what is it? Duran’s Devil Eyes. Those dark, piercing eyes that sent shivers down his opponents’ spines. Omniscient. Calculated. Relentless. That’s why, at his peak, controlling distance was second nature to him. His lead hand? A measuring stick, dictating every inch of space between him and his prey. He knew exactly where he stood, making his opponents' punches slice through empty air, Leaving them defenseless - ready to be torn apart. And once that opening appeared? - Body counters, - Inside fighting, - Systematic breakdown. Because his goal wasn’t just to hurt his opponent. It was to dismantle them. So, do you want the power of the all-seeing Devil’s Eye in the ring? Click here to watch as I break down how Duran mastered distance - while unleashing pure brutality. Happy training, Skillr

SL: #1 reason your subscribers HATE emails. PV: 👉 They’re irrelevant. Hey %FIRSTNAME%, Are your subscribers really engaging with your emails, or are they quickly moving on without giving them a second thought? Leaving zero engagement behind. If so… here’s a quick and effective fix to boost your email engagement rate by over 17%! (Insert Client’s result) To kick things off, Ask yourself first: Are your emails making them feel understood and connected? If not, what's the point? This powerful idea comes from the business mogul himself, Alex Hormozi. His book, "$100M Offers," states that you must focus on ONE target audience. Let me break it down: Think of it like a machine gun. A powerful weapon that fires continuously, but not every bullet will hit the target. Your email campaign is the same, if the message isn’t aimed at the right audience, they’re like missed shots. And that’s just wasted effort. This is why having a specific Target Market and Avatar is critical. Yes, an Avatar… (Insert Avatar movie picture) (No, not that one!) Here’s a 3-step Avatar Structure to help you write with confidence: 1. Name, Age, and Face. - Make them feel like a real person in your mind. 2. Background & Mini-Life History. - Understand their life context and past experiences. 3. Day-in-the-Life - Get a sense of their daily routine to relate better to their needs. Because writing without a specific and clear purpose for your target market is like Shooting in every direction and hope you hit one target. And that’s not a winning strategy for business growth. LOL! So, if you're ready to choose your target market, create a specific avatar, and make a deeper impact on your readers, And win over their hearts making them feel like, ‘This person knows me. I must listen to him.’ JUST CLICK HERE FOR MORE IN-DEPTH TRAINING ON HOW TO ACHIEVE A 30-40% ENGAGEMENT RATE IN 60 DAYS. Like Noah, who hit a 35% engagement rate in his last promo email, Driving more sales and results for his client!