One of the most common excuses guys give themselves (and me, if we’re out on a session) is: “She was on the phone.” And? It’s actually a very workable situation if you know what you’re doing. Most guys see a phone and immediately disqualify the approach. High level game means approaching anyway. Not aggressively. Not awkwardly. Just calibrated. There are two main situations here 👇 📱 Earphones In If she has earphones in while walking, I’ll often mimic the action of taking them out myself. I’ll lightly gesture toward my ear like I’m removing an earphone and give a cheeky smile while doing it. Two important details: • You need to get in front of her so she can actually see the gesture • The smile makes it playful instead of intrusive Most of the time she’ll instinctively take one out and say: “Yeah?” That’s your opening. Now you’re in the interaction. 📞 Actively On A Phone Call If she’s walking fast and talking on the phone, the move is different. I’ll step slightly in front of her path and put my hand out gently to stop her. Then I simply say: “Hey… I know you’re on the phone.” That’s it. Nothing else. Now you wait. This is important. You’re not trying to talk over the call. You’re giving her the chance to decide if she wants to pause the call and engage with you. And surprisingly often… she will. She’ll say something like: “Sorry, give me a second.” Or “Yeah what’s up?” Now the conversation begins. ⚙️ Key Principle CAPABLE MEN don’t WAIT for perfect conditions. They calibrate to the situation and still take action. A phone is not a barrier. It’s just another variable to navigate. And the more you approach in imperfect situations like this… the sharper your game becomes. Happy friday. NOTE: Make sure all of you are tuned in for the group Q&A call tomorrow at 5:30 pm. I’ll be dropping game and you can ask me any cold approach related questions on that call. — Coach M

Go get it boys