Hey guys, Michael here. One of the biggest traps I see AI agency owners fall into is trying to scale too soon. I get it — once you land your first few clients, the excitement kicks in and you immediately start thinking about building a team, hiring VAs, adding new offers, or even trying to jump into paid ads. I made the same mistakes in the early stages in my AI consulting agency. But here’s the reality: 👉 Scaling something that isn’t stable yet usually makes the problems bigger, not smaller. Before you scale, you need to lock in three foundations: 1. Offer-market fit. Do you have a specific problem, for a specific niche, that people are happy to pay you to solve? If not, nothing else matters. 2. Consistent acquisition channel. Can you reliably get new conversations each week? If your calendar isn’t steady, you don’t have a growth engine yet — you have a fluke. 3. Delivery system that doesn’t depend on you alone. Even if you’re solo, you need repeatable systems for onboarding, fulfillment, and client results. Otherwise every new client just adds to the chaos. Once you have those three locked, scaling is fun. Until then, it’s premature. Here’s how I think about it: “Scaling a broken system just breaks faster.” If you’re in the early or messy middle stage, my best advice is: slow down, tighten your systems, and make sure your foundation is unshakable. Growth will actually come faster that way. —Michael