You keep creating sales & funnel strategies, scrapping them completely when they don’t “work”. But the truth is, you need to optimize what does work. If you keep scrapping it and starting over, you’ll just be stuck in a loop. The key is to change your perspective of what it means for something to “work”. “Work” does not always mean a sale. “Work” mean all the tiny steps that occur that lead up to the sale. Stop totally scrapping your strategy & start breaking it into micro pieces… then optimize from there.