There are a two things I know for sure. All small business need bookkeepers. Your next client is out there looking for you! Let's break it down - shall we? All small businesses need bookkeepers. For the simplest reason (filing taxes) to more proactive reasons, business growth, reducing expenses, consistently getting paid. Every small business owner needs a bookkeeper. Now its true some do it themselves, but are they really doing it or just waiting until tax time and then doing a crazy last minute scramble? Maybe their spouse got tricked into doing it - again is it really a priority? Maybe they have someone on staff....here's the truth. Small business owners are pulled thin and often bookkeeping gets kicked to the bottom of the list. What started out a a favor from a spouse may have turned into a task that creates resentment. Employee's leave. Of course not every small business will be an immediate YES, think of your job as sifting through ALL of the small business owners you meet to find the ones that need you. So if we've accepted that all small business need bookkeepers and that our role is to find the one's that need us - where are they hiding?!? In truth they are not. Your next client isn't being elusive. Having an online social presence (i.e. a Facebook business page) is a great way to softly remind those prospects that you are still there ready to help. Think of socials as a subtle way to share thoughts and ideas to a large group all at once. The big question here of course is what should you post and how often. My friends I am so glad you asked. Reply to this post and I'll give you FREE access to SOCIAL MEDIA FOR BOOKKEEPERS!