I’ve noticed in GovCon that without the right business foundation (LLC setup, certifications, capability statement), even the best marketing falls flat. You might drive attention but not close opportunities. Curious, how do you balance building a brand vs building structure first?
A lot of businesses jump into government contracting without a solid business plan or knowing what certifications open doors. I’m learning how crucial it is to be contract-ready before bidding. What’s the biggest mistake you think people make when starting a business?
Grants and set-aside programs sound attractive, but in GovCon they come with compliance strings attached. The businesses that win are the ones that prepare early with systems and certifications. Do you think it’s smarter to chase grants first or contracts first?