Last day, I spoke to an architect who was frustrated.
He had incredible projects. Beautiful concepts. Solid execution. But on social media? Just static renders. Flat images. No movement. No emotion. Meanwhile, other firms started posting cinematic walkthrough-style videos. Concepts coming to life. Future buildings animated before construction even started. Engagement doubled. Client inquiries increased. Perception shifted. Not because they became better architects. Because they presented differently. Now AI video is making that shift even easier. You don’t need a full production crew. You don’t need expensive editing every time. I’ve attached one example below. Curious — If you’re in architecture or design, do you see yourself using AI video for client presentations or marketing? Or do you think static renders are still enough?