Travis dropped a KEEELER post over in Royalty Ronin a few days ago... About how we're all programmed to get PAID TO WORK (PTW)... "If you want more money... 😕Take on a part-time job... 😕Work more hours... 😕Add another client or partner..." And so on. Then he said piling on more work is "like trying to fix a kinked hose by turning up the water pressure." The fix? Get Paid to Own (PTO). Or as Travis puts it: "If I OWNED something other people wanted and could 'rent it out'... I could REMOVE a lot of my own energy from every dollar I made." So question for YOU: If you could get some sweet sweet PTO... Which of these would light you up? 👇👇👇

I’ve been on GoHighLevel for years. It used to be super useful for me. I still think it's one of the best drag and drop builders out there. But lately... it's felt like a drag. Especially as a parent who doesn't want to spend my time clicking around in tech. I sit down to make one change to a funnel. 30 minutes to an hour later, I'm still clicking around. And a new page or funnel takes me even longer with all the extra setup that needs to be done every time. I tried the AI route too. Claude can write the CSS in seconds. But the forms still need building. And everything still needs connecting, automating etc… Still stuck in the builder. And lately I’ve been seeing this ad from a dude I’ve done biz with before. “Maybe I didn't need a better builder. Maybe I needed to stop BEING the builder.” It's a stack of Claude skills that builds your whole site and funnels using plain English. For 100 buckaroos I was all in lol Then I never have to touch a builder again. No dragging boxes around. No spending hooours connecting shiz together. Just tell Claude what I want. Maybe tell it when it’s being stupid. We’ll see… My main goal is to spend less time in tech. Make changes faster. Test new ideas faster. Owning the stack and saving on subscription costs are cool benefits too. I haven't built anything with it yet. But I'm pretty excited to set it all up this weekend. Which got me wondering what everyone else is using?

Chris and I just did a "pre-auction" post for a partner last week to see if his people would bid for a DFY community offer He was pretty sure that it wouldn't work lol... Which is why I didn't try to convince or sell him on doing an auction We only sell a single and super simple pre-auction post as a TEST You've probably seen one before The "Would you bid $1 for this?" posts ZERO risk for me or for the partner And tells us within a couple minutes or hours if there's interest or not. So we posted the test last Monday at 4pm... And by 4:30pm 28 people said they would bid! Today we have over 100 people saying they will bid with dozens of likes and comments too. Needless to say the partner is on board now... He's EVEN asking us when we can get started lol. So we are planning the auction for next week. I dig em because there’s very little copy to write. And it doesn't take any convincing to get a partner. Plus… they are the most pre-sold leads in the history of pre-sold leads! They close at 50% to 95% and upgrade at 50%+ (this means almost zero sales skill required.) I dunno what the results will be like... and don't wanna jinx it lol But our cut will be 30% of the auction revenue. I will keep you folks in the loop once we get there. Until then though... I've got a case study of an auction that generated $174k. I’m wondering... Would you like to see it? Comment AUCTION and I will share it with ya. 👇 👇 👇

Now, why in the heck would I try something so oooold skool... When soooo many new fangled options exist?

There was some random guy in the 1950s that needed money... And REFUSED to work for anybody... So he ran ads... At first, he showed off typewriters and talked about their great features... The he changed his strategy. He ran BUYER ads.. "I pay cash for used typewriters, any condition." He got FLOODED. All the cheap typewriters he could haul. But here's the part that broke my brain. Half the people answering his BUYER ad... wanted to buy a typewriter. 😐 Same ad. He'd buy from some of them and sell to the rest. His seller ads? Crickets. Same guy. Same typewriters. 10x difference. And half the people answering his buyer ads... wanted to BUY one. 😐 I wrote cold emails for clients for years. Seller position, every single time. "We have a thing, want the thing?" 1% response on a good week. The one time a client let us write as a buyer, the reply rate looked fake. Nobody wants to be sold to. But everybody answers a buyer. Have you ever reached out as a buyer instead of a seller?