From trying to be a “hustle robot” to rebuilding my life through play
I used to be the kid who thought “more work = more worth.” I got sucked into hustle culture and the online guru circus. And tbh it made me feel like a fraud. Not because I wasn’t trying. Because I was trying to be someone else. That misalignment slowly turned into a long depression. Like… scary dark. Suicidal thoughts. Even on a trip to Greece, I wasn’t really there. And the worst part is I started avoiding the basics: outreach, follow ups, money convos. I’d just overbuild behind the scenes and call it “progress.” Then I learned something that changed me: Misalignment isn’t a mindset issue. It’s a health risk. If I sell something I don’t believe in, my body eventually shuts it down. So I rebuilt around what actually feels like me: teaching + systems + play + honesty. That’s why I built The Skoolyard. No email list. No real following. No paid ads. Just Skool Discovery reps and overdelivering in public. It went from zero to 170+ members in ~43 days, hit around $500 MRR early, and climbed to around #31 in Self Improvement (close to the star badge). Now I help burnt out creators turn their messy Skool into a simple engine that can actually pay rent. Without becoming a content zombie. Without guru tactics. And without breaking their nervous system. If you want the exact “Skool in a box” build process I use (and the traffic loop that doesn’t require ads), comment YES and I’ll send it :)