Hey Flames, I run a book club in Chandigarh (India) for entrepreneurs who read business/psychology books and actually apply them. We're 5-10 members. Meet twice monthly. Discussions go deep, sometimes until 1-2 AM. Zero networking BS. We have electric camaraderie. I want more peeps like them. Trying to grow from 10 to 20 members, so I ran FB/IG ads. What happened: 50,000+ people saw the ads. 194 clicked through to the Google Form application. 0 people filled it out. Not one. (no tech issues, i triple checked) The form isn't crazy: - Name, business type, location (multiple choice) - One paragraph question: "What's one business concept you're currently trying to implement?" - Culture fit question (multiple choice) - Phone number My theory: Maybe there's a trust gap. One ad had our meet photo, the other had a designed poster. Both got clicks. But when they land on the form, just questions, no context so they bounce. The ads seem decent.... (screenshots below). They were written to put browsers into problem state, starting with a question. Then telling them the benefits if they were to solve that problem. At last show them how our club is the vehicle for the solution. What I'm thinking: Build a Google Doc bridge between the ad and form. Going through @Travis Sago "2 Page Google Doc Cash Machine" training now to write it. G doc will show them what actually happens at our meets, who attends, culture, more photos. Shower them with our FUN meet photos, warm them up a lil. Group is 3 years old, so we have ton of pics. THEN send them to the form. Then ask them to experience a trial meeting. Trying to use Travis's "First Date" principal. Our culture will filter the networking types naturally. The movement piece: I created this community before I joined FIRE, so the movement isn't sharpened yet. That's a work in progress. Right now it's: "Entrepreneurs who implement books, not just read them." But I know it needs clarity.

Hey Flames! 👋 I’ve been devouring the Mojo content and decided to stop overthinking and just take action. I realized I wanted to "retire" from the grind of convincing architects to do marketing. So, I pivoted. Today, I launched: The Architects' Authority Lab 🧪 The Movement: Helping firm owners retire from the "RFP Grind" and writing unpaid proposals. The Mechanism: We build "Permanent Assets" (Educational Email Courses) that attract clients on autopilot. The Mojo: - Simple: One offer (The "Client Primer" Course). - Scalable: Fulfillment is handled by my AI Chatbot (no more manual ghostwriting hours!). - Sustainable: Running monthly auctions to sell the setup. My "Hand-Raiser" post goes up on LinkedIn this Tuesday to get my Founding Members. Big thanks to @Travis Sago for the "Movie Producer" mindset shift. I stopped trying to be the "Marketing Guru" and just built a Lab where we can experiment together. Feels good to have the fire lit! 🚀 (No link needed - just celebrating the build!)

100s of Ready-to-Buy-NOW Leads in 24 hours... $120k in sales so far... Started on a FB profile and moved to an auction post on Skool. Watching the bid prices go up and Up and UP is craze balls. EVERY BIDDER telling you HOW MUCH THEY'LL PAY. That's what I call Ready-to-Buy-NOW. If ya know what you're doing... RTBN leads close at 50% to 80% in a DM. Two of our own Flames (and Ronin) were the Auction Heroes on this one. I'm trying to get them on a Zoom for a play-by-play BREAKDOWN! Would you want the recording? 👇

Just got released from the psych ward - I was admitted there a couple days ago as my Travis Campaign blew my mind and I lost my shit there for a couple days thinking I was going insane at the result Travis's campaign ideas is doing to my skool site. I still havent even run my auction yet which is what I originally set out to do - this is all just from the residual stuff in ramping up the auction. I recommend just putting earplugs in and wearing a blindfold and just following Travis's stuff to the letter. Thank you again Travis. This is Travis's Wealth Millionaire Offer Idea - with a one time payment of 2640 (discount at 1900) or 12 payments of 220.00. I am guessing that there are about half at 220 and half at the full price (1900.00) - so with half of them with future payments of 11 more months at 220.00 payments - where do you think I am at? I am just sort of in a state of shock how easy this has been - and its all thanks to Travis and his genius. I might be headed back to the psych ward before this is all over. I hope this is an inspiration to the group that this shit really works!

- Leads on Demand - Phoneless Sales Machine - Sales Saver - 24 hour FUN auctions (the product has fun in it's name, why shouldn't I buy!) - AI Royalty Superstars These are some of my fav names Travis came up with. It's weird how next level he is at naming things. The names are memorable & tell us the exact outcome to expect. I need a training on how Travis names things! What are your favorite product names from Travis?