Alison Ward

The other day, I had a Zoom brainstorming session with a friend who wants to automate her social media research ~ Finding viral posts, dissecting them to determine why they went viral, and then being able to use the framework of that post to create content for herself. Honestly, the way she described what she wanted to do was exhausting for me, and I said we have to figure out a way to automate this. And one of the strong beliefs I have about automating this type of research is that scrolling social media more in the name of research is capacity-draining. It fatigues your nervous system. You're seeing competitors' work. You have subconscious signals that you're getting throughout the process, and we all know how detrimental scrolling can be to our mental health, psyche, time, and life. I wanted to create a system for her that would be able to do the research piece and bring her the viral videos already, with the breakdown and dissection of why it did so well (so that she could emulate the process without wasting so much time looking for the video and then trying to dissect it herself). And I had already trained my content scout to do this for me in Grokbot, but it wasn't "packaged" in a way that I could share it as a skill with my friend. This is how easy it was: 1) I downloaded the transcript from Fathom (it wasn't in my own Fathom, so I couldn't automatically bring it into Claude.) 2) Then I gave it to Claude with this prompt: " This is a transcript where I was helping a friend I was helping her create a Reels research process. I want you to take this transcript and pull out the step-by-step. I think we talked about a couple of different types of workflows that are started by automation or started by her dropping in a URL... ---two minutes later--- The complete skill was created. I now have a high-quality Skill to share with my Solo Expert OS Students, my friend who I created it for, and I even gave it to my Content Scout to see if she need any updates...

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