I probably shouldn't be sharing this conversation… 👀 𝗗𝗘𝗦: How much are we telling them? 𝗠𝗘: Nothing yet. 𝗗𝗘𝗦: Heather… 𝗠𝗘: Fine. A little bit. 𝗗𝗘𝗦: Define “a little bit”. 𝗠𝗘: Absolutely not enough for them to work out what we're doing. 😂 𝗗𝗘𝗦: They're going to work it out. 𝗠𝗘: Well, they might work out that we've been rather busy behind the scenes. 𝗗𝗘𝗦: Very busy. 𝗠𝗘: And that what we're building is going to take Skool Events Daily somewhere we've wanted to take it for quite a while. 𝗗𝗘𝗦: Can we tell them that bit? 𝗠𝗘: Nope. 𝗗𝗘𝗦: Can we show them anything? 𝗠𝗘: Nope. 𝗗𝗘𝗦: So what exactly is the point of this post? 𝗠𝗘: To make them nosy. 𝗗𝗘𝗦: Ah. Carry on. 😂 Something rather exciting is happening behind the scenes at Skool Events Daily. Des and I have been plotting, building, changing things, changing them back again and generally creating something that is going to make a rather BIG difference to how we get our VIP members' events seen. That's all you're getting. For now. 👀

My free and paid communities just hit #1 and #2 in Skool Discovery for three different search terms. A month ago they weren't ranking for any of them. Here's the thing, though: getting found was actually the second problem I had to solve. Because you can get all the Discovery traffic in the world, but if your community attracts wrong-fit members, you end up serving a huge free audience that was never going to buy anything from you. Findable isn't enough. You have to be findable to the right people. So before I touched my keywords or my About page, I dialed in my brand voice. And here's the thing I see people get backwards about brand voice constantly: Everyone thinks brand voice means "getting my AI to sound like me." But the reason your voice resonates with your right-fit members is that you're actually speaking in THEIR voice. Their words. The vibe they need those words delivered in. Think about it… a coach serving survivors of narcissistic abuse and a coach hyping up a sports team could be teaching similar mindset tools, but the voice that makes one audience feel safe would completely lose the other. Neither voice is "wrong." Each one is dialed to who it's for. You already do this instinctively on calls with your people. You just haven't captured it in writing yet. That's what I did for my community: I studied how my ideal members talk about what they're looking for, then mirrored that language everywhere: keywords, About page, Discovery description, all of it. That's when the rankings moved. And more importantly, the right people started joining. I'm now teaching this whole process in a free live quest inside my Kind Copy Movement community: 🧙🏻‍♂️ Brand Voice Clarity Quest: Skool Edition Aug 31–Sep 6 @ 2pm EDT daily You'll dial in your brand voice, then use it to make your membership findable to the exact members you actually want. Wanna test this right now? Let's play a game. 👇

I’m really excited to introduce you to our newest Skool Events Daily Partner, Chen Profesorsky. A couple of weeks ago I had a great conversation with Chen, and I have to say, I walked away with a lot of wisdom and some really valuable insights. Some of the things he shared have already made a noticeable difference in my own day-to-day health and trust me when I tell you that is really saying something , so thank you @Chen Profesorsky One thing I always appreciate in people is a great sense of humour — and Chen definitely has that! Because let’s be honest, when we’re talking about health, healing and life changes, having someone who can bring a bit of laughter into the conversation makes a huge difference. 😊 At Chen & Shanni’s Home of Cure, their approach is about looking beyond simply managing symptoms and understanding what your body and your life may be trying to communicate. Their work brings together: 🌿 Naturopathy 🌿 Chinese Medicine 🌿 Nutrition 🌿 Stress Management 🌿 Life Coaching 🌿 Natural healing processes Rather than looking for a quick fix or just treating one piece of the puzzle, they focus on creating a personalised pathway that supports the whole person — helping people relieve suffering, strengthen the body, uncover deeper causes, and create habits that support lasting change. Their goal is to help people feel confident in their body again, understand their health more deeply, and become an active part of their own healing journey. One of their flagship processes is Gallstones Flushing — a fully guided and supervised process, along with their International Gallstones Flush Academy, where they teach professionals worldwide how to support others through this process. I’m really looking forward to sharing more from Chen with our community and seeing the wisdom and knowledge he brings to SED.

Another Weekly Bulletin has landed and I have to say… this one is a big one! 🎉 Every week I’m amazed by the incredible events, workshops, summits and conversations happening across our amazing community. This week we have everything from AI, creativity and business to parenting, play, connection, wellbeing and even a little bit of magic thrown in there too! ✨ There are some fantastic highlights inside, including the AI Applied Summit, Handcrafted Summit, Coffee Conversations, and the huge Unplug & Play family summit packed with sessions around culinary, creativity, technology and connection. So grab a coffee ☕, have a browse through, and see what catches your eye. Remember — every event starts with an idea. Our job is to help more people discover it. 💜 And to all our amazing hosts sharing their events with us… thank you for trusting us to help shine a spotlight on what you are creating. Who knows… your next favourite conversation, connection or opportunity might just be waiting inside this week’s edition. 😉 👇 Check it out and let us know which events have caught your eye! And dont forget to share this bulletin, attach your affiliate link and you could be earning some 💰 Skool Events Weekly Bulletin

One of our fabulous members, Chen Profesorsky put this event up, now I know it has gone by but I wanted to share it because it gets a 10/10 from me. You have no doubt as to what the outcome is, what he is offering but he has added some humour in as well which really stood out for me, and because of that I really want to attend his next session which is happening on the 31st July. He did something which most of us forget to do, make it relatable. Anyway, here is his post....... Friday soon - Snore No More!!! Here is your opportunity to shine - what's your excuse for not coming? 🤣 Add your own below if you git better ideas 😁 The workshop will take place on Friday, July 24th at 11:00 IST | 8:00 GMT | 6:00 PM AEST | 5:30 PM ACST | 4:00 PM AWST ◯ I don't snore. I just dream I'm a Harley-Davidson. ◯ I bought noise-cancelling headphones. My spouse says they work great... for me ◯ I don't keep my partner awake. I just provide free surround sound. ◯ My spouse says the couch is "working just fine." ◯ I'm afraid if I stop snoring, my partner won't know I'm still alive.