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7 contributions to Leadership in Land
Reading the Room Before Making Decisions
Good leaders don't just listen to words. They pay attention to people. Before making a decision, take a moment to observe. - How is your team responding? - Are people engaged, confused, hesitant, or overwhelmed? Sometimes what isn't said is just as important as what is. Reading the room means paying attention to: • Body language • Tone of voice • Energy in the conversation • Questions people ask or don't ask These clues help you make better decisions. Scenario: Imagine you’re introducing a new process during a team meeting. Everyone nods and says, “Sounds good,” but the room feels unusually quiet. People avoid eye contact, no one asks questions, and the energy feels off. Instead of assuming everyone agrees, you pause and ask, “What concerns do you have about this change?” That one question opens the door to honest feedback. Your team shares challenges you hadn’t considered, and together, you find a better solution. Great leaders don’t mistake silence for agreement. They pay attention, ask questions, and create space for others to speak. Sometimes, the best decision comes from listening before leading.
0 likes • 26d
When a rollout gets a quiet yes from everyone, I ask one person to walk through the first real use case out loud. The step they stumble on usually tells you more than another round of 'any questions?'
Everyone says direct mail is dying...
In this episode with returning guest Jessey Kwong from Pebble shares insights gathered from millions of direct mail pieces and some of the findings might surprise you. Here's what you'll learn: - The mail format that generated 3x more responses - Why your second mailing can outperform your first - The simple personalization tactic that led to a nearly 30% increase in deals - Why measuring response rates alone can lead you in the wrong direction - What separates investors who build lasting businesses from those who quit too soon - How top operators are adapting as mailing costs rise and competition increases If you're planning your next mail campaign, this is one conversation you won't want to miss. 👉 Don’t just scroll. Level up. Here's the full resources and transcript.
Everyone says direct mail is dying...
1 like • Sep 2
on the repeat-mailing question, our experience matches what you're describing - repeats work best when they're a genuine follow-up, not the identical letter reprinted. something like referencing that this is your "second attempt to reach them" plus a small variation in the offer framing performs way better than mailing the exact same piece 3x, since a seller who ignored letter 1 usually needs a different angle, not just more frequency.
Your small wins matter
Every successful investor starts somewhere. It can take time to: • Build confidence • Understand the process • Trust your own decisions Here are 6 small wins that deserve to be celebrated: 1. You made the phone call you had been avoiding. 2. You found a new lead to follow up with. 3. You learned something new about land investing. 4. You had a conversation that gave you more clarity. 5. You stayed consistent, even when results felt slow. 6. You took one step forward instead of waiting for the perfect moment. And it’s totally fine if your win feels small. Small wins build confidence. Small wins create momentum. Small wins are proof that you are moving forward.
0 likes • Sep 2
#5 is the one that actually separates people in this business - staying consistent when results feel slow. it's easy to keep grinding right after a win, way harder in month 3 of a dry spell with no signed contracts. the folks who make it past that stretch are usually the ones tracking activity (calls made, offers sent) instead of only tracking closings, since activity doesn't lie to you the way a slow month of results can.
What's your go-to question for building trust?
Good leaders listen before they speak. Great leaders ask questions that build trust, create clarity, and start meaningful conversations. What's your go-to question for building trust with a team member, partner, or seller?
0 likes • Sep 2
with land sellers specifically I've found asking "what would you do with this land if you never sold it" gets past the sales-pitch mode fast - it usually surfaces whether they're emotionally attached, sitting on it for a family reason, or truly just want it gone. the answer tells you more about their real timeline than anything they'll say if you just ask them straight what they want for it.
mail still winning or has texting caught up?
for the land folks - when you think about where your deals are actually coming from, is direct mail still doing most of the heavy lifting or has texting caught up? just trying to get a sense of what's working for people right now
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Aldo Chandra
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@aldo-chandra-2470
Philly. Houses. Code. Triathlon. Coffee. Roughly in that order. I help business owners make more money with less staff. DMs open.

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Joined Jul 13, 2026
Philadelphia, PA
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