๐ฏ You Are the Brand, Not Your Product
Iโve visited thousands of bios, and most say the same thingโฆ They promote the product/service, but they donโt promote themselves. Believe it or not. Like it or notโฆ YOU are a brand. Ask yourself: ๐๐พ What would someone say Iโm good at? ๐๐พ What words come to mind when they think of me? ๐๐พ What do I want them to say? If you donโt intentionally shape your brand, people will do it for you. ๐น Your images and videos should be crisp and clear. ๐น Your content should feel like a conversation, not a sales pitch. ๐น Every small win, every behind-the-scenes momentโthatโs content that builds trust. ๐ฐ This is how Iโve been able to succeed online. Your product/service is just the manual. You are the teacher, guide, and expert. ๐ญ Think about The Karate KidโMr. Miyagi didnโt just hand Daniel a book on karate. He walked him through it, step by step. Position yourself as the person who walks your audience through their transformation. ๐ก Stop hiding behind the product. Start branding yourself as the expert people trust. There are modules in here that teaches you how to brand yourself. Dive in. Comment BRAND ME if this message hit home! ๐