I’m running a cohort in September and I want you to pick it. Option A: Conversion Setup We rebuild your Substack so it converts. Welcome sequence, about page, subscribe page, paywall placement, the free-to-paid path. You leave with a publication that turns readers into buyers instead of just collecting subscribers. Option B: Offer Build We build your first (or next) paid offer start to finish. Idea, structure, price, sales page and emails, delivery. You leave with something you can sell the week the cohort ends. Both run live. Both are hands-on. I can only do one well in September. Drop an A or a B in the comments. If you’re torn, tell me which problem is louder right now and I’ll count that as your vote.