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By you I mean all of my level 6 and above members: - @Aimee Jardon - @Dave Hughes - @Eric William - @Gus Gray - @Steve Atencio - @Alexandra Alexa - @Dr. Severine Bryan Every roast you ever gave here is being scavanged by the AI agent I created, formated, linked and personally edited by me to integrate The Roast Book. Each lesson is summarized and linked to the original post it came from and separated into chapters that members can search by their interests. Just check the Copywriting and Messaging chapter that already has the wisdom of Dave and Aimee there and will soon integrate the lessons from the other level 6 members. Just check the leaderboards to learn what you get at each level. Let's roast that BBQ! Getting your wisdom on this book is the perk you get from being an active member helping people here and reaching level 6. Also there you go @Adam McCollough ! I have a lead magnet now. Are you happy?

I made this post yesterday talking about why you should not be afraid to be controvertial. And after some great points from @Alexandra Alexa @Eric William @Gavin Stevens @Aimee Jardon and @Warrick Duncan I think the simple lesson is not being afraid to be outspoken on your hot takes. I believe you should talk about stuff that everyone is talking about and jumping in the hype train to get use of some visibility boosts. But if you do it in the same way, with the same opinions as everyone else you will never stand out. And you problably don't need to think too much about it. If you're passionate about what you're building, you problably have an opinion on what most people are doing differently than what you're doing. Like in my case, I believe most people are either too hyped up about how to use AI, thinking it makes things easier when I see it making a lot of things harder actually. Or they are not using in ways that are creative and innovative enough, they are just copy pasting the same solutions that other influencers tell them to do and putting a wraper on LLMs that replaces prompts for buttons. So I'm trying to do something different. What about you, what is your hot take? What is the thing that you see and do differently than the majority?

[ROAST MY LESSON] @Lidia Axe who is a great skooler prompted here about what she was doing wrong for only having 5 star review. And although this seems great, I do think there is a problem with this. Not that being loved on Skool is a problem, but that might mean that you could be more controvertial and that can be a good strategy for your online presence. Controversy and divisive opinions is how plenty of people grow big. It's how one of my clients got as big as he is. Strong divisive opinions generate clickable content, that creates emotional envolvement and strong following of both people that really love you and people that really hate you. I wrote a lot of negative rants against AI malpractice that fulled passionate debates with AI hypers. And it also lead me to some churn. But I know that I'm not doing enough to have those controvertial opinions echoing on the internet, if I was I might be bigger right now. One great example of a controvertial figure is Alex O'Connnor for being an atheist and debating religious leaders. Those influencers got really big and their haters do a big part of promoting them, maybe even more so than their fans. So don't be afraid to be divisive. Your genuine strong opinions make you stand out. This is not a prompt for you to fake a ludicrous exagerated persona to rage bait internet trolls. But to be outspoken about the stuff you don't agree with. That will make you stand out amongst the sea of tame people just selling services that everyone else is already hyping up.