Hi! I’m looking to sell a set of services to a Pilates studio in London. Current offer is to implement a multi-platform marketing strategy, that cuts across socials, SEO & ads, to increase traffic & get them more leads. I’m a newbie, so my specific question is, how many leads is a reasonable promise? Would 10 be too little? I want to convince them to do either google ads, or meta ads. I’m more confident with the latter because of the course here in this community. Their 1 class pass is £25, if they manage to get them on a monthly membership, minimum membership is £195. LTV would be the determining factor for whether they find my services useful imo. Can’t calculate that yet because they’re a new business and I haven’t spoken to them yet. Would be happy to hear from anyone with any advice or personal experiences. Thanks for your time :)

Hi @Nabeel Azeez, Im practicing writing copy and right now im doing my IVOC research to gather facts, how long and how much ivoc data should i collect until its enough? thank you

Got a DM around a month ago asking me to set up email flows for this ecom brand. Convinced them to give up on the cute Figma designs and start sending text-based emails to their list. Month One: 415% increase in email revenue compared to the previous month.

Nabeel helped with refining cold email copy for a SaaS client 2 weeks in: 508 emails sent 8 replies 6 opportunities 2 calls booked Client is happy

How much copy do I need to write for an interior design firm's website? Their services are on the expensive side (a couple of thousand). For example, would it be useful to have some bullets to agitate common pain points? Should there be an objection-handling section? I was thinking of doing a table of the advantages of going with this company versus others. Would that be over the top or reasonable? The reason I am thinking this is because my research uncovered that a lot of people care about design, however, they may be very hesitant to part with a couple of thousand pounds to get a professional to do it. So even if they're clicking around websites there's still a lot of hesitancy. Additionally, the firm I am writing for works with a sister builder company, which is very advantageous as many designs go down the drain due to ineffective collaborations between the building firm's staff and the design team. So that's a huge USP. Whilst they do various kinds of design projects, and they want to showcase this on their website home page, all of the assets I have access to are kitchen renovation projects. So I was wondering how a potential customer would feel if they click on the page and see that on paper, a wide variety of services are available, but all of the pictures are of one kind of service. I was also thinking of emphasising the offer as they come in to do a free house visit and design mock up. Hope that's a good idea. Notably, the traffic would be from regular google searches. Basically, I want to know if I'm on the right track with how I am thinking about this project. I have many pages of research, but I don't want to be bogged down with that and sacrifice clarity. I'd appreciate any comments, thank you!