Quick question for everyone here: Are you currently using Claude Code? I’m planning to run a beginner-level session next week to get everyone up to speed — from basics to actually using it in workflows. If you’ve been curious but haven’t started yet, this will be for you. Drop your answer below 👇

Hey Everyone! Quick update on this week's live session: 📅 When: This Friday, 9:45 AM – 11:00 AM EST 💡 Topic: Infrastructure Setup for GTM Campaigns We'll be covering how to properly set up your GTM infrastructure from the ground up and the foundations you need before you start running campaigns. Here's an article that you should read before the session: Outbound Cold Email: The Infrastructure-First Playbook for 2026

Hey everyone, I’ve put together a beginner-friendly video explaining what GTM Engineering actually is and how to think about it from scratch. I’m sharing this here as a resource for anyone who’s just getting started or still trying to connect the dots. When I first came across this space, it wasn’t very clear what people actually did or how everything fit together, so this is my attempt to simplify that. In the video, I cover: - What GTM really means - Why most setups are broken - What a GTM Engineer actually does - How systems replace manual work I’ve attached the video below so you can watch it directly. If anything is unclear or you want me to go deeper on a specific part, just drop a comment.

I've sent the calendar invites to everyone. If you didn't get it, here's the link to join: https://meet.google.com/pwb-wdwb-esq We start at 9am EST Friday. See you all there ✌️

Here's the recording: CLICK HERE TO WATCH And here's the document we discussed: CLICK HERE TO READ THE DOCUMENT Your Task 📝 Pick any B2B company. Forget about the tools for now. Just think: - Who would they sell to? - Which companies would be a fit? - Which titles would you target? - How would you reach out? - What would your message be? Write it up. I'll ask you all to share your documents in a few days so I can review and give feedback. Don't overthink the data or research part — I'll show you the perfect tools for that later. For now, just focus on understanding who they would sell to. This is a great exercise if you're new to GTM.