Ask 5 people in your circle the question “who handles your life insurance outside of work?” and see where the conversation takes you. For all the scripts/training on this approach see my post from yesterday. Statisically speaking only about 20% people have policies outiside of work and out of those 20%, 83% are getting sold cash value. So that means out of 100 people, only 4 are properly protected with term insurance (and thats assuming they have the right amount) Our market is MASSIVE! 🤯